Marketing Coordinator, Segment Marketing
Marketing Coordinator, Segment Marketing
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Job Description
About the Role:
Grade Level (for internal use):
09The role: Marketing Coordinator Segment Marketing
The location: Islamabad PK
The Team: You will join a very creative and enthusiastic global demand generation marketing team that is responsible for driving engagement with current clients and generating qualified leads for new business. We achieve this through a diverse marketing mix of events web email advertising and social media and strive to communicate the value of our solutions through efficient operations and tactical expertise. Our team spans the globe yet we remain in tight collaboration and communication through team meetings and seamless workflow technology.
The Impact: Your position is critical to support the segment marketing team across the buy-side and corporate sectors. The Marketing Coordinator will work under the direction of the Associate Marketing Director to assist in the development and implementation of various campaigns to engage clients and drive lead generation as they relate to larger business strategy. The Marketing Coordinator will also engage with other demand generation marketing teams as well as product and commercial team members to understand S&P Global Market Intelligences solutions our target persona workflows go-to-market strategies and the competitive landscape.
Whats in it for you:
In this role you will:
- Work on a global marketing team as part of a Fortune 500 company that is over 150 years old
- Have an opportunity to work on high-visibility projects
- Develop skills for popular industry tools including database CRM (Salesforce) and marketing automation software (Marketo)
- Cultivate copywriting skills and gain familiarity with the concept of brand voice
- Discover the value of a multi-channel approach to achieving results
- Quantify marketing campaign performance by learning and analyzing key engagement metrics
Responsibilities:
- Marketing communications Utilize strong copywriting skills to create various forms of content including producing web and advertising copy social posts and email campaigns aligned to the business growth strategy. Learn to analyze and measure the performance to maximize reach and effectiveness.
- Campaign execution Assist in the planning execution and monitoring of marketing campaigns across channels. Collaborate with team members to ensure campaigns are delivered on time within budget and aligned with strategic objectives. Analyze campaign performance and provide insights for continuous improvement.
- Event support & management Work closely with the Event team and business areas to assist in the execution of trade show and webinar participation including pre-event communication attendee check-ins and post-event lead processing as well as understand event KPIs; suggest opportunities for event optimization.
- Cross functional teams Collaborate with cross-functional teams (Events Marketing Ops Sales Ops Education Design Compliance Branding) to support the project management and delivery of all marketing activity and provide timely updates.
- Sales enablement Develop sales collateral and materials to help Sales communicate the value proposition of products and support the selling process of those products.
What were looking for:
Basic Qualifications / Skill Set:
- Bachelors or MBA Degree in Marketing English Business Finance or equivalent education and experience.
- Minimum 2 years experience working in a marketing agency client servicing or equivalent experience preferably in banking and insurance Institutes.
- Excellent communication skills (oral/written)for stakeholder management basic-to-intermediate knowledge of MS Excel skills and proficiency utilizing Microsoft Office products including database is required.
- Strong organizational skills required to prioritize multiple initiatives and projects concurrently and meet established deadlines.
- Ability to independently work as a contributing member in a high-paced and focused team with minimal directions.
Preferred Qualifications / Skill Set:
- Long-term interest in a career in marketing
- Comprehensive understanding of segment personas and the S&P Global Market Intelligence products/solutions that support their workflows (deep familiarity with banking and capital markets)
- Initiative driven Can do attitude
About S&P Global Market Intelligence
At S&P Global Market Intelligence a division of S&P Global we understand the importance of accurate deep and insightful information. Our team of experts delivers unrivaled insights and leading data and technology solutions partnering with customers to expand their perspective operate with confidence andmake decisions with conviction.
For more information visit In It For You
Our Purpose:
Progress is not a self-starter. It requires a catalyst to be set in motion. Information imagination people technologythe right combination can unlock possibility and change the world.
Our world is in transition and getting more complex by the day. We push past expected observations and seek out new levels of understanding so that we can help companies governments and individuals make an impact on tomorrow. At S&P Global we transform data into Essential Intelligence pinpointing risks and opening possibilities. We Accelerate Progress.
Our People:
Were more than 35000 strong worldwideso were able to understand nuances while having a broad perspective. Our team is driven by curiosity and a shared belief that Essential Intelligence can help build a more prosperous future for us all.
From finding new ways to measure sustainability to analyzing energy transition across the supply chain to building workflow solutions that make it easy to tap into insight and apply it. We are changing the way people see things and empowering them to make an impact on the world we live in. Were committed to a more equitable future and to helping our customers find new sustainable ways of doing business. Were constantly seeking new solutions that have progress in mind. Join us and help create the critical insights that truly make a difference.
Our Values:
Integrity Discovery Partnership
At S&P Global we focus on Powering Global Markets. Throughout our history the worlds leading organizations have relied on us for the Essential Intelligence they need to make confident decisions about the road ahead. We start with a foundation of integrity in all we do bring a spirit of discovery to our work and collaborate in close partnership with each other and our customers to achieve shared goals.
Benefits:
We take care of you so you cantake care of business. We care about our people. Thats why we provide everything youand your careerneed to thrive at S&P Global.
Our benefits include:
Health & Wellness: Health care coverage designed for the mind and body.
Flexible Downtime: Generous time off helps keep you energized for your time on.
Continuous Learning: Access a wealth of resources to grow your career and learn valuable new skills.
Invest in Your Future: Secure your financial future through competitive pay retirement planning a continuing education program with a company-matched student loan contribution and financial wellness programs.
Family Friendly Perks: Its not just about you. S&P Global has perks for your partners and little ones too with some best-in class benefits for families.
Beyond the Basics: From retail discounts to referral incentive awardssmall perks can make a big difference.
For more information on benefits by country visit: Hiring and Opportunity at S&P Global:
At S&P Global we are committed to fostering a connected andengaged workplace where all individuals have access to opportunities based on their skills experience and contributions. Our hiring practices emphasize fairness transparency and merit ensuring that we attract and retain top talent. By valuing different perspectives and promoting a culture of respect and collaboration we drive innovation and power global markets.
Recruitment Fraud Alert:
If you receive an email from a domain or any other regionally based domains it is a scam and should be reported to. S&P Global never requires any candidate to pay money for job applications interviews offer letters pre-employment training or for equipment/delivery of equipment. Stay informed and protect yourself from recruitment fraud by reviewing our guidelines fraudulent domains and how to report suspicious activityhere.
Equal Opportunity Employer
S&P Global is an equal opportunity employer and all qualified candidates will receive consideration for employment without regard to race/ethnicity color religion sex sexual orientation gender identity national origin age disability marital status military veteran status unemployment status or any other status protected by law. Only electronic job submissions will be considered for employment.
If you need an accommodation during the application process due to a disability please send an email to:and your request will be forwarded to the appropriate person.
US Candidates Only:The EEO is the Law Poster discrimination protections under federal law. Pay Transparency Nondiscrimination Provision - - Professional (EEO-2 Job Categories-United States of America) MRKTNG202.1 - Middle Professional Tier I (EEO Job Group) SWP Priority Ratings - (Strategic Workforce Planning)
Required Experience:
IC
Employment Type
Full-Time
Key Skills
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