Product Marketing Specialist
Product Marketing Specialist
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Job Description
Company: Buynomics
Role: Product Marketing Specialist
Location: Europe (excluding NL FR UK)
Language: English
WFH policy: Remote-first (offices in Cologne and Barcelona)
Industry: SaaS
Product: AI-powered Virtual Shopper for Pricing & Product Optimization
Size and functions of local team: 120 FTE 10 in marketing
Role description
- Product Marketing role focused on account-based messaging & enablement
- Collaborate with sales to craft persona-specific messaging for key accounts(1 to 1)
- Build and manage sales enablement content(one pagers)
- Support development of client learning programs (internal & external academy)
Unique about the company (that you dont read online):
- Only AI-powered Virtual Shopper platform in the market with proven traction
- Clients include Unilever Nestl LOral Danone top-tier global FMCG brands
- Land & expand GTM with $100k initial deals and $1M expansion paths
- Active in EU NA and APAC with a TAM of 300500 accounts
- High-ownership role with a fast-paced direct culture
Growth perspective:
- Ideal stepping stone for someone moving from ABM or generalist marketing into PMM
Must haves:
- 23 years in B2B SaaS Product Marketing generalist marketing or ABM (enterprise focus)
- Experience building content for sales teams and campaigns
- Sharp strategic thinker with a bias for execution
- Strong project management skills comfortable leading cross-functional work
Nice to haves:
- Background in enterprise SaaS FMCG/CPG tech or pricing platforms
- Familiarity with learning/academy content development
Salary range & secondary benefits:
Up to 65K base bonus stock options
Hiring process:
- 1st Interview with Ski (Hiring Manager)
- Case presentation with Ski team (Growth & Content)
- Interview with Head of Product
- Final cultural interview with Ksensija
Required Experience:
Unclear Seniority
Employment Type
Full Time
