This is a remote position.
Part-time (20 hours a week)
Mon Fri 10:00 AM 2:00 PM EST
Responsibilities:
- Develop and execute comprehensive social media strategies across Instagram Facebook TikTok and LinkedIn
- Create and schedule high-quality content including posts videos and reels consistently across all platforms
- Manage community engagement by responding to inquiries comments and messages
- Coordinate with UGC (User Generated Content) actors and plan how to effectively utilize their content
- Conduct influencer outreach and establish connections with relevant personalities in the health and fitness space
- Join and actively participate in relevant groups and communities to increase brand visibility
- Create engaging captions and content that resonates with health-conscious and fitness-focused audiences
- Monitor trends and adapt content strategy to leverage what s currently popular
- Send targeted email and message blasts through various platforms to establish new connections
- Collaborate with leadership to integrate organic social media efforts with existing paid advertising campaigns
Requirements:
- Proven experience managing social media for health fitness or wellness brands
- Strong understanding of organic growth strategies across Instagram Facebook TikTok and LinkedIn
- Experience creating engaging video content and reels
- Knowledge of current social media trends and best practices
- Ability to write compelling captions that drive engagement
- Experience with influencer outreach and community management
- Understanding of health-conscious and fitness-focused target demographics
- Ability to work independently while collaborating on strategic direction
- Portfolio demonstrating successful social media campaigns and growth metrics
Scope:
- Part-time position requiring 20 hours per week minimum
- Focus on organic social media growth while paid advertising is handled separately
- Multi-platform management across Instagram Facebook TikTok and LinkedIn
- Strategic role involving both content creation and high-level planning
- Direct collaboration with company leadership on social media strategy
- Support during company rebrand and new brand identity launch
- Target audience of health-conscious individuals and fitness enthusiasts
- Integration with UGC content and influencer partnerships
Independent Contractor Perks
- Permanent work from home
- Immediate hiring
ZR25563JOB