Manager-CBIA
Manager-CBIA
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Job Description
Key Responsibilities:
Become an indispensable business partner within the brand Consumer & Market Insights teams. Develop Brand and Consumer insight / expertise; relentlessly apply this knowledge to build growth as well as infuse this knowledge across global research suppliers to consistently deliver their best efforts: deliver actionable clear value-added understanding.
Day to day responsibilities
Leading or assisting in the planning coordination and implementation of research activities for brands. Scope of responsibilities includes both mix development and mix deployment. Developing Brand and Consumer insight expertise. And apply this knowledge to build growth as well as infuse this knowledge across stakeholders. Participate in discussions with brand/product development team to understand new product brief and monitor and review the testing undertaken by the team and identify areas for improvement in the product based on analysis of test results Uses knowledge of key macro trends and leads understanding of consumer market and competitive landscape to diagnose business performance and address focused business issues; Monitoring competitors activities and market Monitor and manage research budget Uses broader range of research tools/resources/processes to assess business issues; proactively identifies the key business issues/questions and develops the most appropriate research design and analytic plan to address business/ research needs; Evaluates and incorporates new/emerging research tools that provide increased consumer insight and business growth. Has a good understanding of analytics including market mix modeling and volume forecasting. Integrates knowledge from multiple sources and creates meaningful interpretations and recommendations that address business issues and ensures alignment with key business partners. Influences others in the implementation of action steps to drive the business. Grounds business in the consumer and makes sure business decisions on growth opportunities and portfolio strategy are consumer motivated. Should have handled Nielsen Retail Measurement Data as well-regular reporting working knowledge and delivered business analysis for the same.
Care to join us. Find out what life at Haleon is really like Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives generates curiosity to create unmatched understanding of each other and promotes fair and equitable outcomes for everyone. Were striving to create a climate where we celebrate our diversity in all forms by treating each other with respect listening to different viewpoints supporting our communities and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you we encourage you to explore with our hiring team what the opportunities are.
As you apply we will ask you to share some personal information which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured Hiring Managers do not have access to this information and we will treat your information confidentially.
Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race color national origin religion sex pregnancy marital status sexual orientation gender identity/expression age disability genetic information military service covered/protected veteran status or any other federal state or local protected class.
Accommodation Requests
If you require a reasonable accommodation or other assistance to apply for a job at Haleon at any stage of the application process please let your recruiter know by providing them with a description of specific accommodations you are requesting. Well provide all reasonable accommodations to support you throughout the recruitment process and treat all information you provide us in confidence.
Required Experience:
Manager
Employment Type
Full-Time
