Director, US Market Access Marketing - Rare Cardio
Director, US Market Access Marketing - Rare Cardio
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$ 169700 - 282900
1 Vacancy
Job Description
ROLE SUMMARY
The incumbent within the US Market Access Marketing (USMA-M) team will lead the development and execution of the US access marketing strategy for Vyndamax with a focus on achieving profitable access in alignment with Brand goals. They will be responsible for the development creation approval and launch of key strategies and tactics designed to educate formulary and access decision makers and ensure optimal access. The access marketer will advocate for reimbursement and policy approaches that support Brand uptake and performance.
The US Market Access Marketer will be part of the USMA Marketing team and will liaise with the brand team for the rare cardio franchise and the Payer Account Management team Market Access Strategy Pricing and Analytics Market Access Operations Channel Management and cross-functional colleagues within the US market access role is an opportunity for a talented high-energy colleague to join the US Market Access Marketing organization for a high priority asset with extensive and frequent exposure to senior levels of management.
ROLE RESPONSIBILITIES
The USMA Access Marketer will:
- Ensure successful revenue maximization of Vyndamax by leading the Brand Access strategy and developing annual Brand Access Plan
- Mature the development of the Customer/Brand engagement strategy for top accounts within Medicare Commercial and other channels as appropriate based on clinical and economic value
- Evolve the Vyndamax value narrative and associated materials as needed to engage payer customers in their decision making based on clinical and economic value
- Collaborate with key stakeholders to set and monitor access goals and plan strategies accordingly to maximize GTN
- Drive and inform key decisions regarding Vyndamax access assessments for and negotiations in a complex and continuously evolving market
- Lead and manage Brand Access Matrix Team for Vyndamax a cross-functional matrix team of various access subject-matter experts to align develop and advance all access-related strategies and activities across key functions that support access
- Develop and implement quarterly POA priorities and call to action with Account Management team
- Proactively identify and address key barriers to payer access and performance by applying advanced understanding of and experience with contracting and pricing strategies payer analytics and payer market trends across brand lifecycle and market channels
- Manage USMA Brand budget and secure appropriate funding for Brand specific strategies and tactics from commercial partners
BASIC QUALIFICATIONS
Candidate demonstrates a breadth of diverse capabilities including: the ability to influence and collaborate with peers develop and coach others oversee and guide the work of external stakeholders to achieve meaningful outcomes and create business impact.
- Bachelors degree required; MBA PharmD PhD or relevant graduate degree preferred
- Required: 8 years of combined experience within the U.S. pharmaceutical/healthcare market with primary focus within strategy for Marketing and/or US Market Access Customer/Account Management Access/Customer Marketing and/or Healthcare consulting
- Demonstrated ability to quickly identify insights and develop effective strategies & tactics based on these insights
- Strong business acumen and analytical skills to help set priorities & strategies and track record in leveraging insights to help guide the decision-making process
- Ability and desire to work effectively & collaboratively in a team-based environment with many internal stakeholders
- Proven record of operating in a fast-paced high-energy environment
- Desire to work in an ambiguous environment set priorities and define workstreams as needed
SELECTED SKILLS GAINED
- Understanding of US market access marketing initiatives focused on access customers for both medical and pharmacy benefit products
- Knowledge of key marketplace dynamics and healthcare trends (Inflation Reduction Acts impact on Medicare 340B dynamics channel management considerations pharmacy benefit therapies etc.) for Vyndamax
- Significant visibility within the global and US Value and Access teams and with USMA partners: Brand marketing Contracting US Market Access leadership team RC Global Access teams etc.
Other Job Details:
- Last Date to Apply for Job: August 5th 2025.
- Ability to travel based on business needs
- NOT eligible for Relocation Package
- This position is hybrid and requires working onsite 2 to 3 days per week
Relocation assistance may be available based on business needs and/or eligibility.
Sunshine Act
Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care providers name address and the type of payments or other value received generally for public disclosure. Subject to further legal review and statutory or regulatory clarification which Pfizer intends to pursue reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse your name address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter please do not hesitate to contact your Talent Acquisition representative.
EEO & Employment Eligibility
Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race color religion sex sexual orientation age gender identity or gender expression national origin disability or veteran status. Pfizer also complies with all applicable national state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer. This position requires permanent work authorization in the United States.
Required Experience:
Director
Employment Type
Full-Time
