Marketing Coordinator
Marketing Coordinator
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1-3years
Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
This is a remote position.
We are looking for a proactive well-organized and detail-oriented Marketing Coordinator to help us with our overall marketing efforts. You will be an integral part of the development and execution of marketing plans to reach targets from brand awareness to product promotion.
A Marketing specialist should be a competent professional able to grasp buyer behavior trends and generate creative ideas. You should also be well-versed in specialized marketing concepts principles and tactics.
The goal is to deliver effective marketing programs that will help our reputation and growth.
Baseline expectations as an employee of Clear Measure:
- Behavior consistent with the companys core values without exception
- Consistent professional dress appearance and professional interaction with co-workers clients and vendors
- Meeting all individual commitments
- Prompt and on-time arrival to meetings
- Adherence to the vacation and OOO policy including proper notice and approval.
- Ask for help early and often.
Responsibilities:
- Conduct market research to find answers about buyer requirements habits and trends
- Coordinate and implement marketing communication projects.
- Support the planning and execution of special events and conferences to showcase Clear Measure services and amplify messaging
- Maintain consistent themes messaging and branding in all communication touchpoints including email and social media
- Source and develop content and visual collateral for campaigns
- Liaise with marketing vendors
- Collaborate with internal sales and marketing team members as a part of the Revenue Generation Team
- Brainstorm and develop ideas for creative marketing campaigns
- Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization advertising events planning etc.)
- Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
- Support execution of initiatives to reach the target audience through appropriate channels (website social media e-mail etc.)
- Assist in analyzing marketing data (campaign results conversion rates traffic etc.) to help shape future marketing strategies
- Undertake individual tasks of a marketing plan as assigned
Key Functional Areas:
- Persuasively write create and collaborate on content for all channels
- Technical Writing
- Social Media Copy
- Website
- Proofreading
- Fact Checking
- Design Build and Test Campaigns
- Report on Campaign successes
- Make modifications to campaigns to ensure campaign success
- Be familiar with and update the website with provided content
- Audit websites social media sites and emails to ensure links are working
- Participate in the social media posting process.
- Execute activities on the social media calendar
4. Webinars Podcasts Forums and other live events
- Moderate webinars by recording webinars and monitor the chat room during presentation.
- Understand and participate in the webinar forums LinkedIn lives podcast processes and manage pre and post webinar tasks.
- Sending Advertising Emails
- Hosting surveys
- Creating clips
- Creating graphics
- Creating copy (per clip)
- Posting to YouTube Social Media
- Processing Contacts
5. Effective Approach to Work Reporting and Communication
- Communicate critical items in real time.
- Engage broad teams (engineering sales project management leadership) frequently to build relationships.
Requirements
- Proven experience as a marketing coordinator or similar role
- Desire to work in a small business
- Ability to think creatively and generate innovative ideas for content
- Assist in planning coordinating and executing marketing campaigns across various platforms.
- Collaborate with the marketing team to ensure consistent brand messaging and successful campaign implementation.
- Participate in market research activities to gather insights that contribute to our marketing strategies.
- Create marketing materials including content presentations and collateral.
- Organizing and executing marketing events and activities.
- Demonstrable experience in marketing data analytics and tools
- Exceptional communication and writing skills
- Commercial awareness partnered with a creative mind
- Collaborates with other team members
- BSc/BA in marketing communications or equivalent
- Solid computer skills including:
- CoSchedule
- Zoho Campaigns
- Zoho Suite
- WordPress
- Google AdWords
- Camtasia
- Canva
- CoSchedule
- Zoom
- MS Office / Google Docs
Benefits
- Competitive Paid Time Off
- 9 Paid Holidays
- Education Assistance
- Health/Medical Insurance
- Health Care Flexible Spending Account Plan<
Technical Writing
Education
Bachelor's Degree
Employment Type
Full Time
