Key Objectives:
- Action the editorial strategy and communication for HERA and Accor Preferred ensuring tailored and personalized content.
- Take part in the execution of events and the presence of the program(s) at tradeshows
- Manage hotel visibility through HERA and Accor Preferred strategic promotions.
Roles & Responsibilities:
#1 // Communication & Editorial Strategy
- Action the HERA global editorial strategy by overseeing the creation and distribution of monthly newsletters with agencies.
- Work on the editorial calendar for HERA including participation to the hotel selection and adaptation of the content by region while aligning with overall brand priorities.
- Produce tailored editorial content for Accor Preferred program curating hotel selections and creating storytelling-driven digital brochures.
- Ensure consistency of brand voice across all channels (newsletters website event materials)
- Collaborate with internal teams and external providers (creative agencies and clients).
#2// Promotional Content
- Design and manage paid visibility packages for hotels within HERA ensuring alignment with the editorial calendar.
- Collaborate with hotel teams to define exclusive offers create content and ensure seamless implementation and visibility on HERA platform.
#3// Events & Tradeshows
- Work on the launch of new worldwide client events (1 HERA 2 Accor Preferred)
- Ensure HERA visibility in luxury tradeshows
- Participate in the creation of activation concepts concept development branding and supplier coordination for premium giveaways and creative merchandising.
- Collaborate effectively with event agencies.
Qualifications :
- A masters degree in Business Sales Marketing Communication Hospitality (or equivalent)
- Experience in project management direct marketing and/or sales
- Creative mindset with experience in developing engaging content
- A strong understanding of the luxury sector and hospitality market. A good understanding of Hotel operations is a plus.
- Experience working with high-end clients or products.
- Excellent verbal and written communication skills. Ability to effectively communicate with internal and external stakeholders.
- Excellent English proficiency (written and verbal) / good French proficiency is a plus
- In-depth knowledge of Microsoft Excel PowerPoint Word. Knowledge of Canva. Other tools used by the team: Notion AirTable. Sales Force. Other software is a plus
- Organizing skills resilience creativity rigor and proactivity are necessary
- Ability to problem-solve and make decisions ability to multi-task
- Effective team-player
Remote Work :
No
Employment Type :
Contract