Channel Marketing Manager - ELITE Dental Alliance
Channel Marketing Manager - ELITE Dental Alliance
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USD 70000 - 85000
1 Vacancy
Job Description
Job description
Summary/Objective
Reporting to the Chief Operations Officer the Channel Marketing Manager will be the primary point of contact for our vendors and will play a crucial role in coordinating events that drive marketing tactics brand engagement and partnership success.
Essential Functions
Act as the main liaison between ELITE Dental Alliance and our vendors ensuring effective communication and collaboration
Develop and implement channel marketing strategies to enhance vendor relationships and drive business growth
Coordinate and manage events including trade shows webinars and other promotional activities to showcase our vendor partnerships and services
Analyze market trends and vendor performance to identify opportunities for improvement and growth within the channel
Collaborate with cross-functional teams including sales product development and operations to align marketing strategies with business goals
Monitor and report on the effectiveness of channel marketing initiatives providing insights and recommendations for optimization
Maintain an organized system for tracking vendor communications event logistics and marketing materials
Responsibilities & Duties
Respond to vendor inquiries and provide timely support
Schedule regular check-ins with vendors to discuss initiatives
Plan and organize events trade shows and webinars
Coordinate logistics including venue selection and catering
Collaborate with marketing to create promotional materials
Review channel marketing strategies based on vendor performance
Develop campaigns to promote vendor products or services
Analyze the effectiveness of marketing initiatives and events
Prepare reports on channel performance metrics for stakeholders
Create and update marketing collaterals like brochures and social media posts
Generate engaging content highlighting vendor partnerships
Align marketing efforts with sales objectives and new product launches
Conduct research on industry trends and competitor activities
Monitor and manage the budget for channel marketing
Attend industry events to build relationships with vendors and partners
This job description is not designed to cover or contain a comprehensive listing of essential functions or responsibilities that are required of the employee for this job. Essential functions and responsibilities and activities may change at any time with or without notice.
Job requirements
Education & Experience
Bachelors degree in Marketing Business or a related field
A minimum of 5 years of experience in channel marketing or a similar role
Proven track record of successfully managing vendor relationships and coordinating events
Strong organizational skills and an operational mindset with the ability to manage multiple projects simultaneously
Excellent communication and interpersonal skills with a knack for building strong relationships
Must be a strategic thinker with a hands-on operational approach to channel marketing
Proficient in marketing software and tools as well as Microsoft Office Suite
Experience in the dental or healthcare industry is a plus
Travel
This position may require travel to attend events gather content or support in-person campaigns.
Work Environment
This job operates in a clerical office setting. This role routinely uses standard office equipment such as computers phones photocopiers filing cabinets and fax machines.
Physical Demands
This is a largely sedentary role; however some filing may be required. This would require the ability to lift files open filing cabinets and bend or stand as necessary.
Position Type & Expected Hours of Work
This is a full-time exempt position with a hybrid work schedule subject to management approval. Standard days and hours of work are Monday through Friday 8:30 a.m. to 5 p.m. with some flexibility in hours allowed based on managements discretion.
Benefits
Competitive base salary
Employer Paid Medical Short-Term Disability Accident Life and AD&D Insurance
Dental & Vision Insurance
Unlimited PTO
Firm-Paid Holidays Including an Extended Winter Break
Safe Harbor 401k Plan
Generous Employer HSA Contributions
Employer Paid Professional Dues Licenses/Renewals
Continuing Education Resources
Family Planning Assistance Program and Paid Parental Leave
CWA has consistently been recognized from rating services and publications such as:
INSIDE Public Accounting - Top 100 Firms ()
Top Workplaces - Financial Services (2024)
Top Workplaces - Culture Excellence (2024)
Accounting Today - Top Firm by AUM (2024)
USA Today - Top Workplaces ()
Accounting Today - Top 100 Firms ()
Forbes Americas Best Tax & Accounting Firms ()
INSIDE Public Accounting - Top 100 Fastest Growing Firms (2022)
Dallas Morning News - Top Workplace ()
Accounting Today - Beyond Top 100: Firms to Watch (2020)
Accounting Today - Regional Leaders Top Firms ()
INSIDE Public Accounting - Beyond the Top 100 ()
INSIDE Public Accounting - Top 200 Firms (0)
Cain Watters & Associates is committed to upholding the principles of the Equal Pay and Opportunity Act (EPOA). If you have any concerns regarding compliance with this policy we encourage you to report them immediately by contacting HR at . Your concerns will be handled with the utmost confidentiality and care.
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Required Experience:
Manager
Employment Type
Full-Time
