Customer Insights Analyst
Customer Insights Analyst
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Job Description
Job Description
Customer Insights Analyst
2 Year Fixed Term Contract
Location: Home / Glasgow (on site 2 days a week)
Salary: 34000 - 38000 ( excellent benefits including 28% pension contributions)
Skills: Data Insights Data Visualisation (Tableau Power BI) SQL Google or Adobe Analytics
Are you passionate about using data to improve customer journeys Do you enjoy translating complex behavioural insights into clear actionable strategies If so this could be a fantastic next step in your career.
Were looking for a Customer Insights Analyst to join a data-led team focused on enhancing customer experience across digital and contact centre channels. Youll work at the intersection of data technology and customer experienceuncovering trends identifying opportunities for service improvement and shaping how customers engage with products and services.
What youll be doing:
- Analyse customer journey data from websites mobile apps and call centre platforms to identify key pain points behaviour patterns and service trends.
- Combine and interrogate data from multiple sources to provide a holistic view of customer engagement and interaction.
- Create and maintain dashboards and reporting suites using tools such as Power BI Tableau or similar.
- Collaborate with digital CRM and service design teams to feed insights into service personalisation campaign targeting and ongoing customer experience improvements.
- Work with external service delivery partners to define customer data requirements and support continuous optimisation efforts.
- Apply A/B testing and experimentation techniques to support data-led decision making.
What were looking for:
- Strong experience analysing relational databases and performing data mining using SQL Python R or similar.
- Solid background in digital analytics tools such as Google Analytics or Adobe Analytics.
- Excellent data visualisation skills using Power BI Tableau or similar platforms.
- A strong communicator who can turn data into compelling stories and recommendations for non-technical stakeholders.
- Experience of designing and delivering campaign analysis or customer targeting using behavioural insights.
- Knowledge of A/B testing journey optimisation and customer segmentation approaches.
What youll get:
- The chance to shape and influence how customer data is used across a major customer-facing organisation.
- A collaborative team culture with close links to CRM digital content and service design teams.
- Opportunities to innovate test and contribute to the evolution of personalised customer services.
Required Experience:
IC
Employment Type
Full-Time
