Group Product Marketing Manager, Consumer Products
Group Product Marketing Manager, Consumer Products
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$ 162000 - 241000
1 Vacancy
Job Description
Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves live in the moment learn about the world and have fun together. The Companys three core products are Snapchat a visual messaging app that enhances your relationships with friends family and the world; Lens Studio an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses Spectacles.
The Product team uses creativity research insights and operational excellence to steer our product vision across Snap Inc. This team of Designers Scientists and Product Managers works in a highly collaborative environment to build the products and experiences that innovate and improve the performance of the Snapchat app and our advertising platform. Together these teams drive value and success for our customers and bring our community together in new and special ways.
Were looking for a Group Product Marketing Manager to join the Consumer Product Team at Snap!
What Youll Do
Define go-to-market strategies for Snaps consumer product launches from early planning through post-launch analysis to support the successful launch and growth of key consumer product initiatives
Develop clear compelling positioning and messaging that highlights product value and differentiates Snapchats offerings
Lead end-to-end GTM strategy driving alignment communication and execution across Product Marketing Policy Growth and other internal stakeholders to ensure our products are positioned effectively supported thoughtfully and launched with impact
Standardize project tracking by implementing mandatory fields and workflows in Quip Jira and other tools to enhance visibility and accountability
Align all stakeholders on key launch milestones release dates and deliverables to ensure seamless execution
Define baseline support requirements for all launches including release notes in-app education (tooltips badging) and house ads to support top-of-funnel and retention efforts
Lead regular GTM review forums for priority launches to evaluate strategy and impact
Establish shared objectives and key results (OKRs) across XFN partners to drive focus and accountability for strategic initiatives
Knowledge Skills & Abilities
Ability to deliver exceptional results in a fast-paced but collaborative and kind environment
A team player who can build trust with engineering data science and other cross-functional teams
Define and analyze success metrics and input metrics for a large organization
Deep familiarity with the Snapchat app and all of its tools and functionalities
Strong communication and influence skills across technical and non-technical audiences
Ability to create clarity structure and alignment in ambiguous or fast-changing environments
Comfort with data and defining success metrics
Minimum Qualifications
Bachelors degree or equivalent years of experience
8 years of experience in product marketing GTM product strategy or similar cross-functional roles
Preferred Qualifications
Experience launching consumer-facing products in a fast-paced matrixed org
Experience in measurement and experimentation
If you have a disability or special need that requires accommodation please dont be shy and provide us some information.
Default Together Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster reinforce our values and serve our community customers and partners better through dynamic collaboration. To reflect this we practice a default together approach and expect our team members to work in an office 4 days per week.
At Snap we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer and committed to providing employment opportunities regardless of race religious creed color national origin ancestry physical disability mental disability medical condition genetic information marital status sex gender gender identity gender expression pregnancy childbirth and breastfeeding age sexual orientation military or veteran status or any other protected classification in accordance with applicable federal state and local laws. EOE including disability/vets.
We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring where applicable).
Compensation
In the United States work locations are assigned a pay zone which determines the salary range for the position. The successful candidates starting pay will be determined based on job-related skills experience qualifications work location and market conditions. The starting pay may be negotiable within the salary range for the position. These pay zones may be modified in the future.
The base salary range for this position is $190000-$284000 annually.This position is eligible for equity in the form of RSUs.
Required Experience:
Manager
Employment Type
Full-Time
