Programmatic Manager
Programmatic Manager
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Job Description
Description
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. For more information visit .
WPP Media is WPPs global media collective. In a world where media is everywhere and in everything we bring the best platform people and partners together to create limitless opportunities for growth. For more information visit .
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
About Mindshare: A Leading WPP Media Brand
Mindshare delivers Good Growth for its clients. As Growth Architects we drive growth that benefits all stakeholders better for people planet and business by using media with intention. This approach creates more meaningful connections with consumers increases consumer trust in the brand and delivers better outcomes for all stakeholders.
Role Summary and Impact
The Programmatic Manager is responsible for overseeing all day-to-day campaign activity for your assigned brands and campaigns. You will own the account management service planning setup and activation of your respective programmatic campaigns for your assigned clients.
The Programmatic Manager develops positive relationships with agency partners and client while using multiple programmatic platforms to develop activate and report on digital media campaigns. This is an interdisciplinary role that combines client service planning execution and optimization of clients investment to deliver impactful results across all programmatic channels.
Skills and Experience
- Ensure campaign timelines are adhered at every step of the process plan deadlines creative trafficking go-live date
- Project and account management of campaign from beginning to end from initial briefings planning platform(s) setup and go-live to post reporting
- Participate in discussions about potential campaigns and attend new campaign briefings including assisting agency with the RFP
- Use programmatic background and knowledge of DSP capabilities to build smart programmatic plans for the client
- Ensure all media plan requirements are correctly communicated to all relevant teams and entered accurately in the appropriate platforms.
- Work across different platforms including trading (DSPs) financial (MediaOcean) proprietary tools and analytics/reporting
- Establish a respectful relationship with internal and external teams
- Use optimization tools and resources to hit performance goals. Ensuring full delivery on campaignsand recommend alternatives to deliver when the need arises
- Manage optimize all in-house tactics as per defined best practices managing pacingperformanceand quality with direct actions in console or providing optimizations and pacing guidance to coordinators
- Keep regular and detailed optimization notes and campaign insights
- Aware of programmatic landscape and partner value proposition.
- Participate and share ideas in client meetingsbrainstormsand presentations
- Innovation come to managers with new ideas/processes/additions to the servicesplanningand trading toolkits
- Mentorship/Teaching actively involved in improving team coordinators skills by setting up vendor meetings giving POVs on potential measurement solutions supervising coordinators as they setup and optimize campaigns
Requirements
- Ability to manage multiple priorities deadlines and client demands
- Knowledgeof the programmatic industry: pros and cons of key platforms understanding of sources of inventory (exchange PMP Deal Programmatic Guaranteed)
- Understanding of the key attributes value and capabilities of key platforms (DSPs) such as DV360 The Trade Desk Xandr and Amazon
- Ability to rationalize and explain decisions with supportive logic and data deploying evidence-based planning and strategy
- Ability to navigate ad-server and ad-verification platforms and pull reports as needed
- Excellent communication and Interpersonal skills
- Passion for problem solving and digital media
- Strong attention to detail
- Proficient in Microsoft Office Suite including Word Excel PowerPoint and Outlook
- Demonstrated ability using Excelincluding but not limited topivot tables basic formulas and visualizations.
- 2-3 years experience in hands-on experience with programmatic trading in (The Trade Desk DV360 Amazon or other DSP
- DSP certifications are preferred but not required
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions grow their networks and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when were together fostering creativity collaboration and connection. Thats why weve adopted a hybrid approach with teams in the office around four days a week. If you require accommodations or flexibility please discuss this with the hiring team during the interview process.
WPP Media is committed to providing reasonable accommodation to among others individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with WPP Media please send an e-mail to WPP Media Leave Administration atemailprotectedor call and let us know the nature of your request and your contact information.
Please read our Privacy Notice ( more information on how we process the information you provide.
While we appreciate all applications received only those candidates selected for an interview will be contacted.
Required Experience:
Manager
Employment Type
Full Time
