Digital Marketing Specialist Starting Pay $55000 to $64500/yr depending on experience Digital Marketing Specialist II Starting Pay $63000 to $73500/yr depending on experience Work from Home Requirements This position may be eligible for 50% telecommuting after the training period and with satisfactory job performance. What we are looking for: The Digital Marketing Specialist supports the development optimization and maintenance of AFIs web and digital marketing assets. This role works collaboratively with the marketing team and business units to ensure the accuracy relevance and effectiveness of web content and digital campaigns in alignment with AFIs strategic marketing objectives and brand identity. Core Functions... - Maintains files on all active non-regulated forms that are not generated through systems automation. Coordinates through the Marketing Production Specialist on design and revision of non-system automated forms and marketing collateral
- Provides print specifications design/layout and print ready files to support AFIs printing needs
- Works with other team members to define business and functional requirements necessary to support the successful development and/or deployment of enhancements to all AFI web assets ( AFIconnect member portal AFI mobile etc.)
- Supports the creation and management of AFI web assets to include functionality content analytics design and features related to the web sites and digital marketing initiatives
- Contributes with the deployment of AFIs email marketing program to include functionality content analytics design and features
- Creation of all design/layout needs (print material signage visual aids etc.)
- Demonstrates knowledge of best practices across multiple digital channels including email social media web design & mobile
Must haveQualifications - Bachelors degree in Marketing Web Design or related field 4 years of relevant work experience may be substituted for this requirement
- At least three years experience in web content management digital marketing or related role (Digital Marketing Specialist)
- orTwo years experience in the Digital Marketing Specialist role with AFI or Five years external experience in web content management digital marketing or related role (Digital Marketing Specialist II)
- Experience in a variety of Marketing and Web-based software tools platforms and programs
- Experience with SEO/SEM principles content management systems web analytics tools (e.g. Google Analytics) preferred
- Experience with website management platforms (such as WordPress Drupal SquareSpace or custom CMS tools) preferred
- Experience with email marketing programs and content management programs preferred
- Experience with project management tools like Asana and Slack preferred
- Proficiency in design software such as Adobe Creative Suite (InDesign Illustrator Photoshop) preferred
- Familiarity with video editing software or tools like Canva for digital assets preferred
Language Skills - Excellent written and verbal communication skills
- Ability to work collaboratively in a team environment and across multiple departments
Benefits - Full benefits package including health dental vision life & disability insurance including an employee assistance program (EAP)
- 401(k) including employer match & safe harbor contributions
- Generous paid time off policy medical leave volunteer time off and 9 paid holidays
- We support employee training and professional development opportunities with a tuition reimbursement program and continuing education and re-certification opportunities
- Volunteering and community engagement opportunities
Who are we and what were about Since 1887 Armed Forces Insurance (AFI) has existed with a single unwavering purpose: To protect the people who protect our nation. For more than 135 years weve provided home insurance renter insurance and auto insurance and much more to our members. We proudly serve active retired and former military personnel their families and civilian Department of Defense employees. AFI is a family friendly organization offering competitive compensation an outstanding work environment and great benefits. AFI is headquartered in Leavenworth Kansas approximately 20 minutes from the Legends.
| Required Experience:
Unclear Seniority