Director, QINLOCK Marketing - Brand Lead
Director, QINLOCK Marketing - Brand Lead
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1 Vacancy
Job Description
What Youll Do:
Develop comprehensive brand strategy and corresponding tactical plans for QINLOCK with cross functional assistance and work with his/her team to execute on aforementioned strategies and tactics to support products P&L to ensure short-term and long-term success of the brand
Operate as a contributing participant within the Sarcoma Leadership Team to help pull through of franchise level vision and strategies and incorporation of these tenets within the QINLOCK brand strategies
Serve as an active member on the QINLOCK program team and work with Medical Affairs to provide input on studies publications and in the identification and engagement of KOLs (primarily at Institutional and Community level)
Develop and manage the marketing operating budget and recommend product positioning messaging and pricing strategy to produce the highest possible long term market share and success for QINLOCK
Design brand insight tracking plan and analyze metrics to understand the evolving treatment algorithm and patient journey and
o Based on derived insights:
Monitor brand performance and competitive dynamics
Inform/adjust marketing/brand strategy and address customer needs and modify plans to ensure highest ROI
Identify a strategic customer engagement plan in a complex marketplace
Plan and oversee the development of a comprehensive promotional plan including advertising and promotional materials and activities including print online and other personal and non-personal promotional efforts for both HCPs and patient audiences
Align with Market Access colleagues to develop impactful/actionable market access/payer strategy and tactics
Motivate and inspire commercial field sales team and cross functional partners with a sense of purpose and urgency to pull-through QINLOCK brand strategies and execute approved tactics to ultimately serve the GIST patient community
Oversee one direct report to ensure commercial success for QINLOCK and provide coaching/mentoring to develop talent pool for the company
Qualifications :
What Youll Bring:
Proactive results oriented self-starter motivated by the desire to do the right thing for the patients and their caregivers
Oncology and/or rare-disease marketing experience required with a demonstrated track record of commercial success in positions with progressive responsibilities
Bachelors degree in a business-related and/or life sciences field required from an accredited school. An MBA or advanced degree preferred
7 years of marketing and related experience in the pharmaceutical or consulting-related industry
Extensive knowledge of medical regulatory legal review process in the US
Strong people management skills not only with direct reports but also with cross functional partners and broader organization and outside agencies
Effective team player and a change agent who further reinforces/enhances Decipheras cultural values
Demonstrated analytical and problem-solving skills excellent written and verbal communication skills
Ability and willingness to work effectively and seamlessly at multiple altitudes within the organization. Maintains a no job is too big or too small attitude necessary to succeed in a startup environment
Additional Information :
Benefits:
- Competitive salary and annual bonus.
- Comprehensive benefits package including medical dental vision insurance 401(k) retirement plan with company match and more.
- Generous parental leave and family planning benefits.
- Outstanding culture and opportunities for personal and professional growth.
Apply Now: Join us in our mission to improve the lives of people with cancer. Apply today to become a part of our dynamic team!
EQUAL EMPLOYMENT OPPORTUNITY INFORMATION
Deciphera is committed to equal employment opportunity and values diversity. To ensure that we comply with reporting requirements we invite you complete the confidential survey at the end of this application. Providing this information is optional. It will not be accessible or used in the hiring process and has no effect on your opportunity for employment. This information will also be treated confidentially. We are committed to make all hiring decisions and other employment decisions on a non-discriminatory basis.
Remote Work :
No
Employment Type :
Full-time
Employment Type
Full-time
