Leader, Marketing Finance
Leader, Marketing Finance
Posted on :
28-06-2025
Employer Active
1 Vacancy
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Monthly Salary
$ 84000 - 148500
Vacancy
1 Vacancy
Posted on :
28-06-2025
Job Description
Description
Position at loanDepot
Position Summary:
Responsible for performing complex analysis modeling and reporting both permanent and ad hoc tosupport management decision making. This role is an intermediary between the Finance and Marketing departments and translates marketing campaign activity into clear financial performance metrics while guiding resource allocation across various business channels. This position ensures the performance of all duties in accordance with the companys policies and procedures all U.S. state and federal laws and regulations wherein the company operates.
Responsibilities:
- Manages multi-channel marketing budgets across mortgage and personal lending products ensuring alignment with business objectives.
- Optimizes budget allocation across paid media direct mail SMS SEO and referral channels based on performance metrics and strategic growth goals.
- Reports core financial metrics such as CAC ROMI CPL and Cost per Funded Loan by channel product and campaign.
- Provides performance recaps pacing reports and cost-to-close dashboards to Marketing and Finance leaders.
- Creates robust forecasting models that predict marketing performance and spend outcomes tied to volume goals (applications credit pulls locks fundings).
- Synthesizes large datasets into strategic insights and actionable recommendations. Analyzes trends and runs scenario planning to guide monthly/quarterly investments and support annual planning cycles.
- Partners with campaign managers media buyers and data analytics teams to improve cost efficiency and ROI across campaigns.
- Acts as the financial advocate in marketing strategy meetingshelping balance growth goals with margin targets.
- Manages financial operations including vendor contracts invoice approvals accruals and reconciliation.
- Ensures compliance with financial policies and regulatory guidelines specific to financial services marketing (e.g. firm offer of credit UDAAP TCPA).
- Fosters strong relationships with teams to ensure initiatives are successfully delivered and innovation is prioritized.
- Facilitates collaboration and influences a positive team environment by supporting initiatives that address team dynamics build cohesion and promote growth.
Requirements:
- Bachelors Degree preferred and/or minimum of five (5) years experience working in marketing finance FP&A or performance marketing analysis or similar field.
- Strong proficiency with Excel and financial modeling; experience with BI/reporting tools like Tableau Power BI or Looker.
- Familiarity with martech and adtech platforms (Google Ads Meta Salesforce Snowflake direct mail systems etc.).
- Experience with highly regulated industries and managing firm offer of credit or TCPA marketing compliance is a plus.
- Experience in mortgage lending or financial services industries preferred.
Why work for #teamloanDepot:
- Aggressive compensation package based on experience and skill set.
- Inclusive diverse and collaborative culture where people from all backgrounds can thrive.
- Work with other passionate purposeful and customer-centric people.
- Extensive internal growth and professional development opportunities including tuition reimbursement.
- Comprehensive benefits package including Medical/Dental/Vision.
- Wellness program to support both mental and physical health.
- Generous paid time off for both exempt and non-exempt positions.
About loanDepot:
loanDepot (NYSE: LDI) is a digital commerce company committed to serving its customers throughout the home ownership journey. Since its launch in 2010 loanDepot has revolutionized the mortgage industry with a digital-first approach that makes it easier faster and less stressful to purchase or refinance a home. Today as the nations second largest non-bank retail mortgage lender loanDepot enables customers to achieve the American dream of homeownership through a broad suite of lending and real estate services that simplify one of lifes most complex transactions. With headquarters in Southern California and offices nationwide loanDepot is committed to serving the communities in which its team lives and works through a variety of local regional and national philanthropic efforts.
Base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay for this role is between $84000 and $148500. Your base pay will depend on multiple individualized factors including your job-related knowledge/skills qualifications experience and market location.
We are an equal opportunity employer and value diversity in our company. We do not discriminate based on race religion color national origin gender sexual orientation age marital status veteran status or disability status.
Employment Type
Full Time
Key Skills
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