Head of Marketing, APAC
Head of Marketing, APAC
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Job Description
Join the team redefining how the world experiences design.
Kamusta hey gday mabuhay kia ora hallo vtejte!
Thanks for stopping by. We know job hunting can be a little time consuming and youre probably keen to find out whats on offer so well get straight to the point.
What youd be doing in this role
As Canva scales change continues to be part of our DNA. But we like to think thats all part of the fun. So this will give you the flavour of the type of things youll be working on when you start but this will likely evolve.
At the moment this role is focused on:
Leading Canvas marketing and growth strategy across Southeast Asia and Australia identifying key opportunities challenges and levers to expand brand presence and user engagement.
Developing and executing holistic go-to-market strategies in close collaboration with country teams product growth sales community and marketing to deliver high-impact global and local programs.
Deeply understanding market dynamics cultural nuances and user behaviours to effectively reach and resonate with a wide spectrum of audiencesincluding consumers SMBs educators enterprises governments and NGOs.
Building and scaling integrated campaigns across Brand Growth Social and Lifecycle marketing ensuring consistency and local relevance across the region.
Partnering with cross-functional teamsProduct Marketing Product Growth Brand Creative and Contentto deliver a seamless delightful Canva experience across every touchpoint.
Collaborating with PR and Brand teams to uphold and evolve our brand strategy while launching new initiatives that champion Canvas values in local communities.
Experimenting with bold creative marketing tactics and creating repeatable playbooks to drive lean scalable growth in emerging SEA markets and Australia.
Hiring developing and empowering a high-performing team fostering a culture of growth ownership and purpose-driven execution.
Youre probably a match if
10 years of marketing and growth leadership experience with a proven track record driving brand awareness user acquisition and retention.
A portfolio of award-worthy 360 campaigns successfully launched across multiple languages and a mix of online and offline channels.
Experience leading critical initiatives and building partnerships with government officials business leaders thought partners and influential voices.
Strong analytical skills with the ability to distill complex disparate datasets into actionable insights that shape high-impact strategies.
A solid understanding of budget management with a knack for identifying cost-effective approaches that maximise ROI.
Exceptional verbal and written communication skills enabling you to influence stakeholders and bring clarity to complex ideas.
A track record of building and scaling high-performing agile teams across diverse marketskeeping them aligned motivated and thriving.
A collaborative mindset and cross-functional leadership experience with the ability to bring teams together and drive unified outcomes.
High emotional intelligence and strong leadership with the ability to foster trust navigate ambiguity and bring out the best in cross-functional teams.
About the team
Our International Marketing team spans over 30 priority markets. Were passionate about making Canva a household name around the world. In Southeast Asia were crafting region-specific strategies that deeply resonate while staying true to Canvas global identity. We experiment boldly partner deeply and scale what works. The mission To empower millions more people to unleash their creativity with Canva.
About the role
Were pioneering Canvas growth across APAC by crafting marketing strategies that deeply resonate with local audiencesfrom small businesses and educators to startups and governments. As Head of Marketing for APAC youll take the charge in blending global brand vision with local insight ensuring every touchpoint feels uniquely relevant while staying true to Canvas magic.
From launching bold go-to-market campaigns to scaling what works across borders youll drive measurable growth in priority markets like the Philippines Indonesia and Thailand. Along the way youll build and mentor a world-class team and shape the blueprint for how Canva shows up across the regionempowering millions to unleash their creativity.
Whats in it for you
Achieving our crazy big goals motivates us to work hard - and we do - but youll experience lots of moments of magic connectivity and fun woven throughout life at Canva too. We also offer a range of benefits to set you up for every success in and outside of work.
Heres a taste of whats on offer:
Equity packages - we want our success to be yours too
Inclusive parental leave policy that supports all parents & carers
An annual Vibe & Thrive allowance to support your wellbeing social connection office setup & more
Flexible leave options that empower you to be a force for good take time to recharge and supports you personally
Check out for more info.
Other stuff to know
We make hiring decisions based on your experience skills and passion as well as how you can enhance Canva and our culture. When you apply please tell us the pronouns you use and any reasonable adjustments you may need during the interview process.
We celebrate all types of skills and backgrounds at Canva so even if you dont feel like your skills quite match whats listed above - we still want to hear from you!
Please note that interviews are conducted virtually.
Remote Work :
No
Employment Type :
Full-time
Employment Type
Full-time
