Sr. Business Partner Employment Brand - Candidate Experience
Sr. Business Partner Employment Brand - Candidate Experience
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$ 71000 - 128000
1 Vacancy
Job Description
Pay is based on several factors which vary based on include labor markets and in some instancesmay include education work experience and certifications. In addition to your pay Target cares about and invests in you as a team member so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs which may include medical vision dental life insurance and more to help you and your family take care of your whole benefits for eligible team members include 401(k) employee discount short term disability long term disability paid sick leave paid national holidays and paid competitive benefits from financial and education to well-being and beyond at part of theTalent Acquisition team youll attract and engage top talent guiding candidates through their journey from first contact to their first day and beyond. Acting as a brand ambassador youll showcase Target as an employer of choice and bring to life what its like to work for a company people already love.
- Candidate Engagement Strategy:Support a seamless and compelling end-to-end candidate journey by partnering with and influencing cross-functional teams agency collaborators and Targets Workday product team. Provide direct oversight and optimization of early-stage candidate touchpointsparticularly across external platforms such as the Target Careers Siteensuring content functionality and user experience are aligned to attract inform and convert top talent effectively and efficiently.
- External Careers Site Product Management:Own and evolve the product strategy and roadmap for Targets Careers Site ( ensuring a seamless brand-aligned and conversion-optimized user experience. Lead the prioritization and implementation of feature and functionality enhancements leveraging research and cross-functional input to drive continuous improvement. Oversee content management for the Careers Site by collaborating with internal partners to guide curate and publish compelling evergreen and timely content that aligns with Targets employer brand and platform standards. Partner closely with the Employer Brand Team to amplify authentic storytelling and support strategic initiatives that enhance the candidate experience and brand perception.
- Careers AI Assistant Project Management:Support the strategy and lifecycle for Targets candidate chatbot partnering with HR technology and engineering teams to collaborate on the product roadmap influence future enhancements and drive process automation. Maintain and evolve the chatbots knowledge library to ensure accurate brand-aligned and engaging candidate interactions that reflect candidate expectations and Targets hiring experience. Oversee performance analytics and reporting to monitor effectiveness identify opportunities for optimization and inform data-driven product decisions.
- CRM Strategy & Activation:Design and implement a comprehensive CRM (Candidate Relationship Management) email marketing strategy that capitalizes on key moments across the candidate journey to drive organic application growth and improve hire conversion. Ensure personalized brand-consistent messaging by activating CRM campaigns within existing talent communities. Collaborate with recruiting and design partners to deliver enhanced templates and assets while leading a self-directed engagement strategy to grow nurture and convert talent community membership.
- Partnerships & Marketing Consultation:Build and maintain strong relationships with internal clients and external partners consulting on marketing best practices. Collaborate closely with recruitment teams to translate hiring objectives into effective engagement strategies while supporting and influencing cross-functional efforts to select integrate and scale candidate experience technologies that personalize and streamline the path to conversion.
- Analytics & Reporting:Partner with Targets People Analytics & Insights team as well as agency partners to support the development and evolution of reporting dashboards and analytics platforms that surface actionable insights across candidate experience touchpoints. Collaborate on the delivery of regular reporting routines for internal clients and senior leadership translating complex data into clear strategic narratives. Contribute to performance measurement efforts aligned with talent acquisition goals identifying opportunities for optimization and future data-informed initiatives.
- 4 years of marketing product management and/or media strategy experience; marketing experience within Talent Acquisition or HR a huge plus
- Ability to develop creative solutions to complex business challenges
- Comfortable with understanding and synthesizing metrics and KPIs into insights and strategies
- Proficiency in leading presentations with excellent verbal and written communications
- Partnership and solution-oriented; strong collaborator
- Working knowledge of and experience with Microsoft Office including Excel PowerPoint and Word as well as other equivalent programs
- Highly organized and able to multi-task with competing priorities
- Four-year college degree or equivalent experience
Benefits Eligibility
Please paste this url into your preferred browser to learn about benefits eligibility for this role: with Disabilities Act (ADA)In compliance with state and federal laws Target will make reasonable accommodations for applicants with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process please reach out to Application deadline is : 07/08/2025Required Experience:
Senior IC
Employment Type
Full-Time
