Digital Marketing Manager
Digital Marketing Manager
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Job Description
Develop and execute multi-channel digital strategies to generate high-quality leads to achieve the business result in positive sign.
Set up and manage lead capture mechanisms (landing pages forms chatbots etc..
Monitor analyze and optimize lead funnels to improve conversion rates.
Collaborate with sales teams to ensure seamless lead hand-off and feedback loops.
Design and run digital marketing campaigns (Google Ads Meta / Facebook LinkedIn Email).
Track campaign performance using tools like Google Analytics Google Ads Manager Meta Business Suite etc.
Continuously A/B test ad creatives messaging and formats to maximize ROI.
Ensure all campaigns are aligned with brand guidelines and marketing objectives.
Oversee website content strategy structure and performance.
Optimize on-page / off-page SEO for improved search rankings and visibility.
Monitor website traffic bounce rate and engagement metrics.
Coordinate with content creators and developers for regular site updates / enhancements.
Maintain / Update GMB listings with current information posts and offers.
Respond to reviews questions and messages promptly.
Leverage GMB insights to optimize local SEO performance.
Implement location-based strategies to improve local search visibility.
Develop performance dashboards and present regular reports on KPIs.
Track / Analyze campaign data lead sources SEO performance site behavior.
Provide actionable insights based on data trends and performance metrics.
Looking at professionals with a full time degree 6 years of experience in handling digital marketing from Retail background.
Remote Work :
No
Employment Type
Full Time
