Sr. Marketing Manager - Diagnostics - Onsite - greater Los Angeles CA
Sr. Marketing Manager - Diagnostics - Onsite - greater Los Angeles CA
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Job Description
Wondering whats within Beckman Coulter Diagnostics Take a closer look.
At first glance youll see that for more than 80 years weve been dedicated to advancing and optimizing the laboratory to move science and healthcare forward. Join a team where you can be heard be supported and always be yourself. Were building a culture that celebrates backgrounds experiences and perspectives of all our associates. Look again and youll see we are invested in you providing the opportunity to build a meaningful career be creative and try new things with the support you need to be successful.
Beckman Coulter Diagnostics is proud to work alongside a community of six fellow Diagnostics Companies at Danaher. Together were working at the pace of change to improve patient lives with diagnostic tools that address the worlds biggest health challenges.
Come join our team as the Sr Marketing Manager NACO ( North America Commercial Organization ). You will support the CCIA on the NACO marketing team to develop and implement strategies to strengthen Beckman Coulters presence in the Clinical Chemistry and Immunoassay (CCIA) market and achieve annual revenue and strategic objectives. You will partner with the Sales organization to drive the execution of downstream marketing tactics develop programs and tools in support of the strategic priorities to the North America market. You will collaborate extensively with Global Marketing Business Units and Medical Scientific Affairs representing the Voice of Customer and Sales to provide input for consideration in product road maps and innovative marketing approaches.
You will be a part of the North America Marketing team and report to the Marketing Director - North America CCIA. If you thrive in a high paced creative role and want to work to build a world-class marketing organizationread on.
In this role you will have the opportunity to:
Develop deploy and sustain strategies to drive adoption for Beckman Coulters clinical chemistry and immunoassay solutions including launching new products in developing and established markets.
Responsible for end-to-end management of product life cycle from pre-submission system and commercial readiness market development launch and target achievement upon product launch.
Monitor target markets analyze performance data and implement strategies to move customers through the buying cycle including sales playbooks promotions and customer communication.
Architect and execute menu expansion strategies for the existing install base upon new assay launches and will be responsible for achieving annual revenue targets to enabling the sales organization.
Provide inputs for forecasts and demand planning leveraging insights into the target markets as well as customer behavior. Integrate into critical sales campaigns to drive opportunities through the funnel with strategic stakeholders.
Build relationships with key thought leaders to gather VOC and market needs while staying informed on industry trends and competitive activity.
Facilitate a seamless communication channel between our business and the sales team while crafting innovative strategies and tools to drive their success.
The essential requirements of the job include:
Must have ten or more years of professional experience in marketing for diagnostics life sciences or similar industry . This would include extensive cross functional experience leading global marketing programs product launch analytics and sales enablement outcomes and client services.
Bachelors degree at minimum in a scientific discipline MA or PhD is preferred.
Eight years of experience in clinical diagnostics commercial marketing sales and ideally in chemistry immunoassay and automation/clinical IT markets.
In-depth understanding of the IVD industry FDA medical laboratory environment and hospital stakeholders.
Commercial experience ideally with a focus on market development downstream marketing and/or sales.
Travel Motor Vehicle Record & Physical/Environment Requirements:
This position is site based in Brea California ability to work onsite is required . Up to 25% travel including both domestic and international locations.
Occasional requirements include walking sitting standing and handling objects.
Travel by car and air is necessary with potential long wait times.
Predominantly office-based work with a quiet to moderate noise level.
The salary range role is $155000 - $170000. This is the range that we in good faith believe is the range of possible compensation for this role at the time of this posting. This range may be modified in the future.
This position is also eligible for bonus/incentive pay.
We offer comprehensive package of benefits including paid time off medical/dental/vision insurance and 401(k) to eligible employees.
Join our winning team today. Together well accelerate the real-life impact of tomorrows science and technology. We partner with customers across the globe to help them solve their most complex challenges architecting solutions that bring the power of science to life.
For more information visit .
Danaher Corporation and all Danaher Companies are committed to equal opportunity regardless of race color national origin religion sex age marital status disability veteran status sexual orientation gender identity or other characteristics protected by law. We value diversity and the existence of similarities and differences both visible and not found in our workforce workplace and throughout the markets we serve. Our associates customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.
The EEO posters are available here.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process to perform crucial job functions and to receive other benefits and privileges of employment. Please contact us at to request accommodation.
Required Experience:
Manager
Employment Type
Full-Time
