Senior Product Engagement Specialist
Senior Product Engagement Specialist
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Job Description
About Tekion:
Positively disrupting an industry that has not seen any innovation in over 50 years Tekion has challenged the paradigm with the first and fastest cloud-native automotive platform that includes the revolutionary Automotive Retail Cloud (ARC) for retailers Automotive Enterprise Cloud (AEC) for manufacturers and other large automotive enterprises and Automotive Partner Cloud (APC) for technology and industry partners. Tekion connects the entire spectrum of the automotive retail ecosystem through one seamless platform. The transformative platform uses cutting-edge technology big data machine learning and AI to seamlessly bring together OEMs retailers/dealers and consumers. With its highly configurable integration and greater customer engagement capabilities Tekion is enabling the best automotive retail experiences ever. Tekion employs close to 3000 people across North America Asia and Europe.
Job Description:
We are looking for a data-driven and customer-obsessed Product Engagement Specialist to join our Product Solutions Marketing team. In this role youll own the strategy and execution of in-app engagement initiatives using Pendo to drive user activation product adoption and long-term retention. Youll collaborate closely with Product UX Engineering and Customer teams to shape a best-in-class user experience through analyticssegmentation and targeted in-app messaging.
Key Responsibilities:
- Define implement and manage tagging strategies and analytics frameworks in Pendo to measure user behavior feature adoption and product engagement.
- Build and maintain real-time dashboards to surface insights for key stakeholders across Product Marketing Partner Success and Leadership.
- Design deploy and optimize in-app experiences including onboarding flows walkthroughs tooltips and announcements that enhance user understanding and value realization.
- Partner cross-functionally with Product Managers Product MarketingUX Designers and Engineers to embed Pendo analytics into the product development lifecycle.
- Conduct regular audits of tags and guides to ensure data accuracy and maintain high usability standards.
- Establish and maintain governance standards documentation and best practices for Pendo usage across the organization.
- Support segmentation targeting strategies and A/B testing to deliver personalized user experiences and measure impact.
- Translate behavioral data and customer insights into actionable recommendations to improve product usability and customer satisfaction.
Skills and Experience
- 3 years of experience in product engagement digital adoption or customer success roles using platforms like Pendo WalkMe Appcuesor Gainsight PX.
- Strong understanding of SaaS business models and user behavior analytics preferably in a B2B or enterprise setting.
- Demonstrated ability to work cross-functionally and influence without authority across Product Marketing and Engineering teams.
- Familiarity with behavioral segmentation user journey mapping and digital experimentation (e.g. A/B testing).
- Clear confident communication skills with the ability to turn complex data into compelling actionable insights.
- Experience with tools such as JIRA Confluence or other product collaboration platforms.
- Basic understanding of HTML/CSS/JavaScript is a plus
Preferred Skills:
- Experience implementing or governing large-scale digital adoption platforms across multiple product teams.
- Familiarity with customer lifecycle metrics and KPIs (e.g. activation rate time to value retention).
- Strong organizational skills and attention to detail when managing large sets of tags segments and guides.
- A passion for improving the user experience and making products easier to understand and use.
Perks and Benefits:
- Competitive compensation
- Generous stock options
- Medical insurance coverage
- Work with some of the brightest minds from Silicon Valleys most dominant and successful Companies
Tekion is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race religion color national origin gender (including pregnancy childbirth or related medical conditions) sexual orientation gender identity gender expression age status as a protected veteran status as an individual with a disability victim of violence or having a family member who is a victim of violence the intersectionality of two or more protected categories or other applicable legally protected characteristics.
For more information on our privacy practices please refer to our Applicant Privacy Notice here.
Required Experience:
Senior IC
Employment Type
Full Time
