VP, Wholesale

As the Vice President General Manager of Wholesale at Madison Reed you will oversee and optimize the entire Wholesale PnL and overall relationships including but not limited to Ulta Beauty Walmart Target Sally Beauty and any future partnerships. You have a passion for product and the beauty industry. You are comfortable with regular interaction with the C-Suite team and are a strategic thought partner to the Chief Product Officer. You love building strategic sales plans and exceeding expectations. You build strong relationships with both internal and external partners and can successfully juggle working with multiple cross-functional departments within an organization including Marketing Product Development/Merchandising Finance Supply Chain and more. You are rooted with fact based analysis and are able to balance having strong business/financial acumen with finding creative innovative solutions. You are motivated and resourceful with strong negotiation skills. You have an elevated taste level/aesthetic with the ability to execute and bring to life a successful brand story in an omni-channel beauty retail space.

Reporting directly to the Chief Product Officer you will lead a team of Wholesale Managers that are responsible for strategic partnerships with key retailers. This is a high-visibility role for a strategic leader who can balance visionary thinking with results-driven execution. Your ability to drive and exceed sales and continue to grow profitability will be critical to scaling revenue in line with Madison Reeds growth trajectory.

The position is full time and remote with up to 25% travel from home including but not limited to retailer visits store manager shows industry events team meetings Quarterly Business meetings & company-sponsored events.

The base salary range for this position is between 190000 and 200000 plus bonus eligibility. At Madison Reed we aim to pay competitively. Factors which may affect starting pay within this range may include geography/market skills education experience and other qualifications of the successful candidate.

Responsibilities:

Financial Ownership & Oversight:

• Full fiscal responsibility across all Retail partners including P&L and budgetary ownership
• Deliver retail sales revenue and profit to agreed targets
• Partner with relevant cross functional teams on the development and alignment of joint sales plans monitoring weekly monthly and quarterly receipts to ensure that inventory is optimized and targets are met / exceeded. Provide synopsis to Senior Leadership as well as recommendations for actions that are aligned with business objectives
• Responsible for creating and revising short and long term growth strategies for total Wholesale and communicating regularly to the company with status updates/changes .

Strategic Leadership

• Develop and nurture relationships with key retailers senior management and leverage as needed. Primary contact for Retailers merchant teams
• Critically strategizes and anticipates needs of the business across Retailers and develops impactful activation and promotional strategies to drive POS sales and corresponding revenue
• Lead the creation and execution of marketing strategies including go to market launch plans for all new products promotional calendars store events and the tracking on ROI
• Demonstrate nimbleness to create new strategies / revised strategies to achieve financial goals when current strategies/goals are not being met.
• Partnership with internal cross functional partners is a must. Departments include planning supply chain finance marketing visual merchandising creative and PR.
• Partner with Product Development/Merchandising for optimal product assortments with high sales productivity at each channel develop exclusive products when applicable for key partnerships.
• Collaborate closely with Visual Merchandising on the creation of impactful planograms secondary placements strategic fixture development and store visuals. Advocate for additional space and dropping of un-productive products as needed.
• Oversee and partner with Education Teams to create channel specific education materials such as video tutorials nation-wide conferences for Field Leaders and training.
• Partner with the Digital Product Team to ensure we are constantly improving our wholesale technology tools and usage.
• Partner with the Digital Marketing team to ensure we are exhausting all digital marketing tactics specific to each wholesale partner with our goal of attracting new and repeat customers.
• Grow Brands visibility and penetration on Retailers dot-com businesses - focused on bringing Madison Reeds digital knowledge to life with retail partners
• Visit locations as needed to ensure appropriate execution and representation of Madison Reed brand and to monitor competitive activity on a regular basis.

Team Development:

• Build and lead a high-performing wholesale team fostering a culture of accountability innovation and continuous improvement.
• Mentor and develop team members ensuring they have the skills and capabilities to meet current and future business needs.

Qualifications:

• Bachelors degree required; 15 years of progressive experience including sales leadership roles in the beauty cosmetics or consumer packaged goods (CPG) industry.
• Proven track record of creating sales strategy and consistently achieving/exceeding sales plan and revenue growth in an omni-channel business model
• Strong financial acumen with experience in budgeting forecasting and demonstrated ability to create winning partnerships with retailer management.
• Excellent business insights with demonstrated experience in analysis of retailer data POG productivity and marketing promotion and go to market strategy management.
• Exceptional communication and leadership skills with the ability to influence and inspire teams across all levels of the organization.
• Entrepreneurial mindset with the ability to thrive in a fast-paced high-growth environment. Creative thinker and strong decision maker.

Big on Benefits

The Perks Glad you asked

• Comprehensive Medical Dental and Vision
• 100% Company Paid Short and Long Term Disability
• 401k Participation and Equity Grants
• Continuing Education Contributions
• HSA Employer Contributions and FSA Options
• Parental Leave Program
• Commuter Benefits
• Responsible Paid Time Off Program
• Complimentary Madison Reed Products Discounts on Hair Color Bar Services
• Company sponsored events
• But wait theres more

We are Madison Reed.

Were disrupting a $50 billion industry.

Since 2013 weve offered our clients the option to truly own their beauty with a revolutionary choiceyour place or ours Home or Hair Color Bar Our professional hair color is truly omnichannel with the option to order or subscribe through our website pick up in-store at our Hair Color Bars or make an appointment at one of our Hair Color Bar locations (over 20 & growing). At our Hair Color Bars clients can choose from a variety of color services from licensed cosmetologistspermanent hair color roots only hair gloss highlights and more. With our mens line launched in 2020 were shaking up the $50 billion hair care industry with products that continue to raise the bar for doing hair at home.

We live our values.

Here at our San Francisco headquarters and in every Hair Color Bar we truly live our valuesLove Joy Courage Responsibility and Trust. Our values inform everything we do from how we treat our clients to how we treat every member of our fast-growing team. Our founder & CEO Amy Errett has fostered a one-of-a-kind culture based on transparency accountability and fun; where diversity and inclusion are of utmost importance and every team member feels supported to succeed.

We are hair color that breaks the rules.

Our commitment to the ultimate client experience paired with our dedication to product innovation and the latest beauty technology has attracted a devoted consistently-growing base of fans converts and color evangelists. We love what we doand it shows.

Join us in our mission to live life colorfully and make personal care more personal.

Information for Recruiters: Madison Reed only accepts resumes directly from candidates. Madison Reed does not accept unsolicited resumes from staffing vendors including recruitment agencies and/or search firms and does not pay fees to any such vendors for any unsolicited resumes.

Madison Reed is an equal opportunity employer. We are committed to recruiting training compensating and promoting our employees regardless of race color religion sex disability national origin age sexual orientation gender or any other protected classes as required by applicable law that might make us unique or different. As a company we are dedicated to reflecting the diversity multiculturalism and inclusion found in the communities we serve. Inclusion is at the heart of what we do from the way we craft our job descriptions to the values we espouse daily.