drjobs Social Media Strategist

Social Media Strategist

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Job Location drjobs

Atlanta, GA - USA

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description


Part-Time Social Media Strategist with Graphic Design Skills


Contract to Hire Option 15 hrs/week

Position Overview:
We are seeking a talented and versatile Social Media Strategist to join our team on a part-time contract basis. This role will support our key clients social media needs creating impactful strategies and executing engaging content across multiple platforms.

The ideal candidate is client-outcome focused bringing a combination of strong strategic thinking and hands-on experience with social media management across various channels. Additionally this role requires graphic design skills to produce eye-catching visuals that align with our clients brand identities.


Key Responsibilities:

  1. Social Media Strategy Development:
    • Develop and execute tailored social media strategies for key clients focusing on increasing engagement brand visibility and audience growth.
    • Conduct research to stay current with social media trends emerging platforms and industry best practices applying this knowledge to client strategies.
    • Analyze social media data to assess campaign effectiveness adjusting strategies as needed to optimize results.
    • Communicate social media strategy and best practices with team members and clients.
    • Manage social media calendars for key clients
  2. Content Creation and Scheduling:
    • Create curate and schedule high-quality engaging content across various social media channels (e.g. Instagram Facebook LinkedIn Twitter).
    • Experience with or willingness to learn other social media channels such as Reddit Pinterest TikTok.
    • Write compelling captions select relevant hashtags and ensure posts align with the clients tone and voice.
    • Respond to client requests and notes in a timely manner.
    • Coordinate with the broader content team to align social media content with overall brand campaigns and marketing objectives.
  3. Graphic Design for Social Media:
    • Design graphics for social media posts ensuring they are visually appealing on-brand and optimized for each platforms requirements.
    • Use design tools (e.g. Adobe Creative Suite Canva) to create social media visuals including infographics carousel posts banners and other promotional materials.
    • Collaborate with the content and paid media teams to maintain brand consistency across all visual and written content.
  4. Community Engagement and Monitoring:
    • Monitor social media channels for client mentions industry trends and engagement opportunities.
    • Respond to comments and messages in a timely and professional manner supporting the community-building efforts for each client.
  5. Performance Tracking and Reporting:
    • Track social media metrics and prepare regular performance reports for clients providing insights and recommendations for improvement.
    • Use analytics tools (e.g. Sprout Social native platform insights) to assess campaign effectiveness and inform future strategies.

Requirements:
  • Proven experience in social media strategy management and execution across multiple platforms.
  • Proficiency in graphic design with experience creating social media content using tools like Adobe Creative Suite Canva or similar.
  • Strong understanding of social media trends best practices and analytics.
  • Excellent written communication skills with the ability to adapt tone and style for various audiences and platforms.
  • Detail-oriented organized and able to manage multiple client accounts with a high level of autonomy.
  • Experience with Sprout Social is a plus.

Hours: 15 hours per week during main business hours usually 9am-5pm ET Monday-Friday
  • Location: Hybrid or Remote (availability to attend occasional virtual team meetings required)
  • Compensation: Competitive hourly rate based on experience

This role is ideal for a creative strategic thinker with a passion for social media and content creation who enjoys collaborating within a dynamic results-driven team. A positive can-do attitude is a must. If youre ready to shape impactful social media strategies while flexing your design skills wed love to hear from you!

Flexible work from home options available.





Employment Type

Part-Time

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