Media Ad Operations Associate
Media Ad Operations Associate
Posted on :
06-06-2025
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1 Vacancy
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Monthly Salary
Not Disclosed
Salary Not Disclosed
Vacancy
1 Vacancy
Posted on :
06-06-2025
Job Description
Media Ad Operations Associate
Remote position
Candidates must already live in the United States.
#LI-Remote
****** Applicants must be a United States Citizen or Green Card holder ******
Novisa sponsorship. We are unable to sponsor or take over sponsorship of an employment Visa (H1-B Student visa or OPT visa) at this time.
Sales Enablement Manager
At Lexipol our mission is to create safer communities and empower the individuals on the front lines with market-leading content and technology. Our top-notch team works closely with law enforcement fire EMS corrections and local government professionals to tailor our solutions to better address todays challenges and keep first responders coming home safely at the end of each shift.
Working at Lexipol means making a difference day in and day out.
The Work
The Lexipol Media GroupsMedia Advertising Operations (Ad Ops) Team works with companies targeting the public safety sector to help them market their products and services to first responders. Our customers provide public safety agencies and their members with the tools they need to keep their communities and themselves safe and thriving.
We are seeking a skilled and detail-oriented Ad Operations Specialist to support the execution and performance of digital advertising campaigns across our websites and email newsletters. This position is ideal for a candidate with hands-on experience in Google Ads Manager email ad trafficking social advertising & promotion CMS and collaborative campaign management. The successful candidate will help ensure that advertising campaigns are launched on time run smoothly and meet client objectiveswhile supporting the operational excellence of the Media Ad Operations team.This is done through working in these areas of focus:
Requirements: To be considered for this role you will have this experience:
Duties listed are not intended to be exhaustive or exclusive; other duties may be assigned. Management retains the discretion to add to or change the duties of the position at any time.
Compensation and Benefits
Lexipol offers a competitive base salary monthly quarterly or annual incentive and a comprehensive benefits package including 401(k) with Company match and a flexible paid time off plan.
The base salary compensation range starts at $50000 plus an annual performance-based bonus.
About Lexipol
Lexipol empowers first responders and public servants to best meet the needs of their residents safely and responsibly. We are the experts in policy training and wellness support committed to improving the quality of life for all community members. Our solutions include state-specific policies online learning behavioral health resources grant assistance and industry news and information offered through the websites Police1 FireRescue1 EMS1 Corrections1 and Gov1. Lexipol serves more than 2 million public safety and government professionals in over 12000 agencies and municipalities. For additional information visit .
Lexipol Is an Equal Opportunity Employer (EOE)
Lexipol LLC provides equal employment opportunities (EEO) to all team members and applicants for employment without regard to race color religion gender national origin age sex pregnancy disability sexual orientation gender identity or expression veteran status genetic information or any other non-job-related characteristic. Lexipol complies with applicable federal state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment including hiring placement promotion termination layoff recall transfers leave of absence compensation and training.#LI-AD1
Remote position
Candidates must already live in the United States.
#LI-Remote
****** Applicants must be a United States Citizen or Green Card holder ******
Novisa sponsorship. We are unable to sponsor or take over sponsorship of an employment Visa (H1-B Student visa or OPT visa) at this time.
Sales Enablement Manager
At Lexipol our mission is to create safer communities and empower the individuals on the front lines with market-leading content and technology. Our top-notch team works closely with law enforcement fire EMS corrections and local government professionals to tailor our solutions to better address todays challenges and keep first responders coming home safely at the end of each shift.
Working at Lexipol means making a difference day in and day out.
The Work
The Lexipol Media GroupsMedia Advertising Operations (Ad Ops) Team works with companies targeting the public safety sector to help them market their products and services to first responders. Our customers provide public safety agencies and their members with the tools they need to keep their communities and themselves safe and thriving.
We are seeking a skilled and detail-oriented Ad Operations Specialist to support the execution and performance of digital advertising campaigns across our websites and email newsletters. This position is ideal for a candidate with hands-on experience in Google Ads Manager email ad trafficking social advertising & promotion CMS and collaborative campaign management. The successful candidate will help ensure that advertising campaigns are launched on time run smoothly and meet client objectiveswhile supporting the operational excellence of the Media Ad Operations team.This is done through working in these areas of focus:
Campaign Trafficking & Management (30%)
- Manage display video and native advertising campaigns in Google Ads Manager (GAM) across all Lexipol Media Group properties.
- Configure line items apply audience and contextual targeting upload creative assets and ensure proper pacing and delivery.
- Conduct thorough quality assurance on all campaigns to ensure correct tracking rendering and functionality.
Email Advertising Operations (30%)
- Manage ad placements within daily and weekly newsletters templates.
- Test and validate formatting and tracking across various email clients and devices.
- Coordinate closely with editorial and marketing teams to align placements with content calendars and send schedules.
Social Advertising & Promotion (10%)
- Support paid and sponsored content distribution using Meta Ads Manager.
- Coordinate campaign setup and tracking for boosted posts and sponsored ads.
- Schedule organic and paid social posts through SocialFlow maintaining consistency across platforms and verticals.
Project & Workflow Coordination (10%)
- Manage incoming ad requests and workflows through Wrike and track order details in Naviga to ensure accurate trafficking and delivery.
- Maintain alignment between systems for campaign specs timelines and creative requirements.
- Collaborate with sales customer success editorial and creative teams to ensure all deliverables are in place for on-time campaign launches.
CMS Management & Page-Level Targeting (10%)
- Use Brightspot CMS to support ad operations needs including adding and updating sponsor pages for campaigns and sponsored content.
- Tag articles and content appropriately to enable custom key-value targeting in Google Ads Manager.
- Ensure page-level metadata is accurate and aligned with campaign targeting requirements.
- Collaborate with editorial and custom content teams to verify correct placement and display of branded or sponsored material across the site.
Troubleshooting & Optimization (5%)
- Monitor campaign performance and proactively address any delivery or technical issues.
- Adjust targeting pacing or creative as needed to optimize campaign outcomes.
- Coordinate with internal developers or vendors to resolve more complex issues when necessary.
Reporting & Analysis (5%)
- Generate and distribute performance reports using data from GAM and email platforms.
- Track delivery engagement and viewability metrics; ensure accurate UTM tagging and naming conventions.
- Provide insights and recommendations to support ongoing campaign optimization.
Requirements: To be considered for this role you will have this experience:
- 24 years of professional experience in digital ad operations preferably within a media or publishing environment.
- Strong proficiency in Google Ads Manager (GAM).
- Experience managing email advertising using platforms such as Delivera Sailthru Campaign Monitor or similar.
- Working knowledge of HTML/CSS particularly as it relates to email formatting and ad rendering.
- Experience with project management systems such as Wrike Asana or JIRA.
- Familiarity with content management systems especially Brightspot WordPress or comparable platforms.
- Excellent organizational skills and attention to detail.
- Strong communication and time management abilities; capable of managing multiple campaigns simultaneously.
Preferred Experience:
Target Outcomes/ Target Results
Employee Value Proposition
The Environment
Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.- Bachelors degree in marketing Communications Digital Media Advertising or a related field
Target Outcomes/ Target Results
- 100% of campaigns are launched on time and in compliance with specifications formatting and tracking requirements
- Maintain a campaign QA error rate below 1% while consistently supporting optimization efforts that improve engagement and delivery metrics quarter over quarter
Employee Value Proposition
- At Lexipol your work contributes directly to a greater missionempowering the public safety community with the tools and information they need to protect and serve.
- The Media Ad Operations team is a high-performance team committed to enabling sales and customer success by ensuring flawless ad delivery and campaign performance.
- This role offers the opportunity to sharpen technical skills deepen industry knowledge and influence campaign performance across a national audience.
- This role is ideal for individuals who thrive in a fast-paced deadline-driven and detail-oriented environment where accountability and curiosity are valued.
- The workload and commitment of our team is best suited to individuals looking for fast-paced deadline oriented challenging and varied assignments
- With a focus on continuous improvement there are lots of opportunities to be creative and make a difference in how we optimize our processes
The Environment
- The Media Ad Operations team is highly collaborative cross-functional and driven by results working daily with internal stakeholders to meet campaign goals
- We work proactively and with urgency to ensure campaigns are executed flawlessly and meet advertisers and audience expectations
- Team members are encouraged to take ownership of their work and seek out opportunities to grow and contribute beyond their daily tasks
- As Lexipol continues to grow the team is often involved in tool adoption workflow automation and system integrations to streamline processes
- We celebrate accuracy accountability creative problem-solving and recognize contributions that help the business and our clients succeed
Duties listed are not intended to be exhaustive or exclusive; other duties may be assigned. Management retains the discretion to add to or change the duties of the position at any time.
Compensation and Benefits
Lexipol offers a competitive base salary monthly quarterly or annual incentive and a comprehensive benefits package including 401(k) with Company match and a flexible paid time off plan.
The base salary compensation range starts at $50000 plus an annual performance-based bonus.
About Lexipol
Lexipol empowers first responders and public servants to best meet the needs of their residents safely and responsibly. We are the experts in policy training and wellness support committed to improving the quality of life for all community members. Our solutions include state-specific policies online learning behavioral health resources grant assistance and industry news and information offered through the websites Police1 FireRescue1 EMS1 Corrections1 and Gov1. Lexipol serves more than 2 million public safety and government professionals in over 12000 agencies and municipalities. For additional information visit .
Lexipol Is an Equal Opportunity Employer (EOE)
Lexipol LLC provides equal employment opportunities (EEO) to all team members and applicants for employment without regard to race color religion gender national origin age sex pregnancy disability sexual orientation gender identity or expression veteran status genetic information or any other non-job-related characteristic. Lexipol complies with applicable federal state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment including hiring placement promotion termination layoff recall transfers leave of absence compensation and training.#LI-AD1
Required Experience:
IC
Employment Type
Full-Time
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