Regional Marketing Manager (Berlin, Germany)
Regional Marketing Manager (Berlin, Germany)
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Job Description
Figma is growing our team of passionate people on a mission to make design accessible to all. Born on the Web Figma helps entire product teams brainstorm design and build better products from start to finish. Whether its consolidating tools simplifying workflows or collaborating across teams and time zones Figma makes the design process faster more efficient and fun while keeping everyone on the same page. From great products to long-lasting companies we believe that nothing great is made alonecomemake with us!
As we continue to expand across Europe we are looking for a Regional Marketing Manager to run marketing efforts across the DACH region and lead our strategic initiatives focused on lead generation and revenue growth. You will develop and implement comprehensive regional strategies to optimally reach engage and convert our local audiences collaborating closely with our sales teams. Youll focus on up-leveling our brand awareness driving demand for growth and helping delight and retain our B2B customers across Enterprise Mid-Market and SMB as well as our key personas (designers & developers).
Youll be part of the EMEA Marketing Team and partner closely with Sales Global Demand Generation Marketing Ops Product Marketing and Design and Developer Advocate teams to connect marketing initiatives and tactics to the wider vision and mission of the business.
This role can be held from our Berlin hub or remotely within Germany.
What youll do at Figma:
- Execute the demand generation strategy with local DACH nuances: Build and execute demand generation and field marketing strategies and programmes for the DACH region to support the overarching Global & INTL marketing goals. Drive brand awareness (measured through sign-ups) and generate pipeline (measured through SAO PG).
- Influence the digital & Content Marketing Strategy: Work with the International and Global marketing teams to regionalise global content and programmes to resonate locally amongst the DACH audience.
- Develop a partnership with Sales: Collaborate with regional Sales partners to deliver a sales-led marketing strategy including net-new and existing customer expansion (i.e. upsells and cross-sells).
- Global collaboration: Work closely with global & international marketing team members to deliver consistent and impactful marketing results through the funnel and across multiple channels.
- Performance tracking and budget: Build frameworks and processes to ensure team success including the tracking and measurement of all marketing programs and spend.
- Regional leadership: As this is a highly collaborative and visible role youll be the face of DACH marketing and brand ambassador for Figma.
Wed love to hear from you if you have:
- 5 years of marketing or proven experience within the DACH region
- Experience building and driving full funnel Demand Gen strategies
- You have incredible communication skills: an effective communicator youre able to set vision and influence partners
- A dynamic project manager as confirmed through your varied revenue-driving experiences
- Experienced leading multiple types of field events and youve experienced all the things that help make events a success
- Youre a sophisticated problem solver and collaborating with management to find success and pivot to overcome challenges
While not required its an added plus if you also have:
- You have a love for content both written and visual and feel at home proofreading in German and English
- You have data-driven yet creative mind you bring new insights to existing projects and continuously push the team to try new approaches
- You love to bring people together. You drive team collaboration and also enjoy working with people outside of your team and the company.
At Figma we celebrate and support our differences. We know employing a team rich in diverse thoughts experiences and opinions allows our employees our product and our community to flourish. Figma is an equal opportunity workplace - we are dedicated to equal employment opportunities regardless of race color ancestry religion sex national origin sexual orientation age citizenship marital status disability gender identity/expression veteran status or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories consistent with legal requirements.
We will work to ensure individuals with disabilities are provided reasonable accommodation to apply for a role participate in the interview process perform essential job functions and receive other benefits and privileges of employment. If you require accommodation please reach out to . These modifications enable an individual with a disability to have an equal opportunity not only to get a job but successfully perform their job tasks to the same extent as people without disabilities.
Examples of accommodations include but are not limited to:
- Holding interviews in an accessible location
- Enabling closed captioning on video conferencing
- Ensuring all written communication be compatible with screen readers
- Changing the mode or format of interviews
To ensure the integrity of our hiring process and facilitate a more personal connection we require all candidates keep their cameras on during video interviews. Additionally if hired you will be required to attend in person onboarding.
By applying for this job the candidate acknowledges and agrees that any personal data contained in their application or supporting materials will be processed in accordance with Figmas Candidate Privacy Notice.
Required Experience:
Manager
Employment Type
Full Time
