Channel Marketing Manager

Company Description

Fortune Brands Innovations Inc. is an industry-leading innovation company focused on creating smarter safer and more beautiful homes and improving lives. Our driving purpose is that we elevate every life by transforming spaces into havens. We believe our work and our brands can have incredibly positive impacts for not just our business and shareholders but for people and the planet too.

Fortune Brands is a brand innovative and channel leader focused on exciting supercharged categories in the home products security and commercial building markets. Our portfolio of brands includes Moen House of Rohl Aqualisa SpringWell Therma-Tru Larson Fiberon Master Lock SentrySafe and Yale residential.

Fortune Brands is headquartered in Deerfield Illinois and trades on the NYSE as FBIN.

Work Environment & Location

• Hybrid Work Model In-office collaboration Tuesday Thursday
• Location: Deerfield Illinois

Job Description

The Associate Channel Marketing Manager is responsible for the development execution and optimization of strategic marketing initiatives that support and enable channel partners. This role manages a variety of high-impact programs designed to enhance partner engagement loyalty and performance. You will own learning and loyalty vendor relationships to drive value-added marketing programs including Certified Installer Programs Accredited Dealer Programs Dealer Loyalty Initiatives and Contractor Loyalty Programs.

Key Responsibilities

• Vendor Ownership:
• Act as the primary liaison for assigned vendors managing communications aligning on objectives ensuring program execution and maximizing marketing development funds (MDF).
• LMS Training Programs:
• Oversee the design and implementation of partner training through the Learning Management System. Ensure content is current accessible and aligned with partner enablement goals.
• Certified Installer & Accredited Dealer Programs:
• Manage the execution of installer certification and dealer accreditation programs. Track enrollment engagement and completion and communicate benefits to partners to increase participation.
• Dealer Loyalty Programs:
• Develop and manage loyalty programs aimed at increasing partner retention satisfaction and repeat business. Monitor effectiveness and adjust strategy based on results.
• Weekend Warrior Program:
• Lead the promotion administration and performance tracking of this incentive-based program designed to engage partners during peak retail periods.
• Program Analytics & Reporting:
• Track KPIs across all value-added programs. Deliver actionable insights and regular reports to internal stakeholders and vendors.
• Cross-Functional Collaboration:
• Work closely with sales product marketing enablement and operations teams to drive program adoption and ensure alignment across business units.
  

Qualifications:

• Bachelors degree in marketing Communications or related field
• Minimum of 4 years of experience in advertising or marketing
• Experience working for a large complex and matrixed company
• Background in B2B (channel) marketing
• Experience within the Consumer/Durable Goods industry
• Demonstrated ability to influence collaborate and build trust
• Demonstrated solid financial acumen analytical skills and problem-solving ability
• Ability to dive into consumer insights and develop key strategies and tactics to target consumers
• Demonstrated ability to communicate effectively with all levels of the business and in front of customers
• Proven leadership ability to drive strategy and execution across multiple product categories within the retail channel
• Proven success in leading change with results in a matrix organization
• Self-starter with ability to get up to speed quickly and collaborate cross-functionally
• Proficiency with Microsoft Office Suite
• Experience with successful brand and marketing product launches and positioning
• Experience with traditional and digital-based marketing tools
• Excellent project management skills
• Experience managing and working with agencies
• Ability to work in a dynamic environment and learn quickly

Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or assume sponsorship of an employment Visa at this time.

Salary Range

• A reasonable estimate of the base salary range for this role is $65000 USD - $96000 USD.

ADDITIONAL INFORMATION:

Fortune Brands believes in fair and equitable pay. A reasonable estimate of the base salary range for this role is $65000 USD - $96000 USD. Please note that actual salaries may vary within the range or be above or below the range based on factors including but not limited to education training experience professional achievement business need and location. In addition to base salary employees will participate in either an annual bonus plan based on company and individual performance or a role-based sales incentive plan.

At Fortune Brands Innovations we support the overall health and wellness of our associates by offering comprehensive competitive benefits that prioritize all aspects of wellbeing and provide flexibility for our teammates unique needs. This includes robust health plans a market-leading 401(k) program with a company contribution product discounts flexible time off benefits (including half-day summer Fridays per policy) inclusive fertility / adoption benefits and more. We offer numerous ERGs (Employee Resource Groups) to support inclusivity and our associates feeling of belonging at work.

Fortune Brands Innovation (FBIN) is built on industry-leading brands and innovation within our operating segments: water outdoors and security. We have an impressive track record of strong financial results market outperformance and growth which translates into career and professional growth opportunities for associates. Please visit our website at to learn more.

Equal Employment Opportunity

FBIN is an equal opportunity employer. FBIN evaluates qualified applicants without regard to race color religion sex gender identity or expression national origin ancestry age disability/handicap status marital status protected veteran status sexual orientation genetic history or information or any other legally protected characteristic.

We are committed to a diverse and inclusive workplace and encourage applicants from all backgrounds to apply. To support our efforts we invite you to voluntarily share your gender ethnicity and veteran status. This information is confidential and helps us ensure an inclusive hiring process and improve our diversity initiatives.

Reasonable Accommodations

FBIN is committed to working with and providing reasonable accommodations to individuals with disabilities. If because of a medical condition or disability you need a reasonable accommodation for any part of the application or interview process please contact us at and let us know the nature of your request along with your contact information.

This job has been posted by IGNYTE AI on behalf of Fortune Brands Innovations. IGNYTE AI is committed to the fundamental principle of equal opportunity and equal treatment for every prospective and current employee. It is the policy of IGNYTE AI not to discriminate based on race color national or ethnic origin ancestry age religion creed disability sex and gender sexual orientation gender identity and/or expression military or veteran status or any other characteristic protected under applicable federal state or local law.