CRM Director
CRM Director
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Job Description
At Factorial were on a mission to transform workplaces into positive spaces. By automating and centralizing administrative tasks we enable SMBs to focus on what truly matters - their people. With 9-digit ARR targets and a product trusted in 100 countries were entering our next growth chapter and were hiring a **CRM Director to help us scale smarter and faster. Ready to own the lifecycle and make a measurable impact Lets go. The RoleReporting to the VP Marketing youll own the global CRM strategy and execution across the entire lifecycle: from lead nurturing to onboarding engagement retention upsell and expansion. This is a key leadership role in our team requiring both strategic thinking and hands-on execution. Youll collaborate closely with Marketing Sales CX Product and RevOps to unlock funnel efficiency and customer value at scale. What Youll Do
- Define and lead Factorials global CRM and lifecycle marketing strategy.
- Boost funnel efficiency from MQL to SQL to Closed-Won.
- Build cross-functional CRM programs across acquisition onboarding activation expansion and churn prevention.
- Leverage HubSpot and AI tools to build smart automated journeys.
- Segment intelligently to deliver the right message at the right time.
- Support upsell and cross-sell initiatives with Product and Sales.
- Define CRM KPIs track performance and report on business impact.
- Lead and grow a team of CRM Lifecycle specialists.
**Your Profile
- Proven experience in CRM lifecycle marketing or marketing automation ideally in B2B SaaS.
- Strong hands-on experience with HubSpot.
- Familiar with ABM (Account Based Marketing) intent data and persona-driven strategies.
- Solid knowledge of AI tools for CRM (predictive scoring content personalization etc.).
- A great communicator and collaborator across departments.
- Strategic thinker with strong project and team leadership skills.
- Entrepreneurial mindset: you take ownership move fast and make things happen.
- Fluent in English. Bonus: Spanish Portuguese Italian German or French.
Our Values
- **We own it We take responsibility and act.
- **We learn and teach Growth is part of our daily job.
- **We partner We build together trust each other.
- **We grow fast We move quickly and learn from every step.
Employment Type
Full Time
