Supervisor of Marketing
Supervisor of Marketing
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Salary Not Disclosed
1 Vacancy
Job Description
Job Summary
The Marketing Supervisor is responsible for leading the strategic development and execution of the school divisions brand and marketing initiatives. This position oversees the creation and implementation of brand standards and marketing campaigns that promote the divisions mission values and achievements. The Marketing Supervisor ensures a consistent and positive public image through cohesive branding across all platforms including digital media print materials signage and events. This role works closely with leadership schools and departments to build a strong unified identity that resonates with students families staff and the broader community.
Essential Duties
- Develops and maintains the divisions overall brand strategy ensuring alignment with its mission vision and values.
- Creates updates and enforces brand guidelines including visual identity messaging tone and application across all platforms.
- Guides the integration of the brand into all levels of the organization including signage school-level materials presentations and public-facing content.
- Designs and implements division-wide marketing campaigns that promote programs initiatives and accomplishments.
- Guides production of branded materials including brochures advertisements videos promotional items and digital content.
- Coordinates marketing priorities in collaboration with leadership and school-based teams.
- Manages the visual representation of the brand across digital platforms including the website social media and multimedia channels.
- Ensures consistency in branding messaging and design across all digital and print assets.
- Partners with graphic designers content creators and external vendors as needed.
- Supports initiatives that enhance public awareness and understanding of the divisions work and achievements including promotional events in the community.
- Identifies opportunities to highlight student staff and school success stories.
- Oversees promotional aspects of events campaigns and community outreach efforts.
- Collaborates with internal departments to ensure alignment of materials and messaging with brand standards.
- Provides training and support to staff on the proper use of brand elements and communications tools.
- Tracks and analyzes performance metrics related to brand engagement and marketing effectiveness.
- Uses data insights to refine strategies and improve impact.
Minimum Qualifications
Bachelors degree in marketing communications public relations or a related field (Masters degree preferred). Minimum of 35 years of professional experience in marketing branding or communications preferably in an educational or public sector environment. Proven experience developing and managing brand strategy across multiple platforms. Strong writing editing and storytelling skills with an eye for detail and audience engagement. Proficiency in digital marketing tools website content management systems and social media platforms. Experience in media relations crisis communication and public information strategy. Ability to work collaboratively with a wide range of stakeholders including leadership staff parents and community partners. Strong project management and organizational skills with the ability to manage multiple priorities and deadlines. Demonstrated creativity initiative and sound judgment. Familiarity with graphic design tools (e.g. Adobe Creative Suite or Canva) is a plus.
For more information and to view a complete job description please visit Experience:
Manager
Employment Type
Full-Time
