Performance Marketing Manager
Performance Marketing Manager
Posted on :
24-05-2025
Employer Active
1 Vacancy
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Job Description
Key Responsibilities
- Campaign Strategy & Execution: Develop and implement performance marketing strategies across digital channels including Google Ads Meta (Facebook & Instagram) and affiliate platforms to drive customer acquisition and revenue growth
- Budget Management: Allocate and manage marketing budgets effectively ensuring cost-efficient campaign execution and maximizing return on ad spend (ROAS).
- Data Analysis & Optimization: Regularly analyze campaign performance using data analytics tools identify trends opportunities and areas for improvement based on key performance indicators (KPIs) such as click-through rates conversion rates cost per acquisition and ROAS.
- A/B Testing & Experimentation: Implement A/B testing and other experimentation methodologies to refine campaigns for maximum effectiveness.
- Cross-Functional Collaboration: Work closely with creative product and analytics teams to ensure alignment on marketing initiatives and goals.
- Performance Reporting: Monitor and report on key performance metrics including conversion rates cost per acquisition and return on ad spend.
Industry Experience
- E-commerce D2C Brands Consumer Goods
Required Experience:
Manager
Employment Type
Full Time
Department / Functional Area
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