Sr Manager, Campaign & Lifecycle Marketing (Wealth)
Sr Manager, Campaign & Lifecycle Marketing (Wealth)
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Salary Not Disclosed
1 Vacancy
Job Description
This Client Marketing role supports the execution of strategic initiatives in partnership with Marketing and Distribution colleagues aimed at acquiring developing and retaining clients. By utilizing traditional as well as dynamic methods such as client segmentation marketing automation digital and social methods this job aims to execute campaign deliverables that deliver highquality leads to the sales organization.
Key Responsibilities and Duties
- Assists in the execution of GoToMarket plan deliverables including defining requirements coordinating timelines removing roadblocks managing compliance and legal review processes and facilitating the handoff between teams for execution.
- Establishes and maintains strong working relationships and collaboration with sales organization and business partners.
- Contributes to journey mapping for their respective audience segmentation including identifying gaps pain points positive experiences and identifying opportunities for future state needs.
- Assists with campaign execution in partnership with functional marketing team members.
- Understands departmental measurements and KPIs based on overall business goals.
- Provides tactical and custom marketing support aligned with Client marketing support model in partnership with functional areas of marketing.
- University (Degree) Preferred
- 3 Years Required; 5 Years Preferred
- Physical Requirements: Sedentary Work
Career Level
7IC
Required Qualifications:
- 3 years marketing and project management experience
Preferred Qualifications:
- 5 years marketing campaign and project management experience
University degree - Previous experience w/ Workfront and Workfront processes
- Previous experience in financial services
- Previous experience in wealth marketing
#LIKD2
Related SkillsAudience Insights Budgeting Campaign Management Differentiates Value Proposition Influence Lead and Demand Generation Marketing Analytics Marketing Channels Marketing Strategic Planning Prioritizes Effectively Relationship ManagementAnticipated Posting End Date:
Base Pay Range: $99900/yr $150000/yrActual base salary may vary based upon but not limited to relevant experience time in role base salary of internal peers prior performance business sector and geographic location. In addition to base salary the competitive compensation package may include depending on the role participation in an incentive program linked to performance (for example annual discretionary incentive programs nonannual sales incentive plans or other nonannual incentive plans).
Company Overview
Every worker deserves a secure retirement. For more than 100 years TIAA has delivered it for millions of people. Founded to help educators retire with dignity today were a marketleading retirement company fueled by worldclass asset management. But were not just another legacy financial services firm. Were fighting harder than ever before for our clients and the many Americans who need us.
Benefits and Total Rewards
The organization is committed to making financial wellbeing possible for its clients and is equally committed to the wellbeing of our associates. Thats why we offer a comprehensive Total Rewards package designed to make a positive difference in the lives of our associates and their loved ones. Our benefits include a superior retirement program and highly competitive health wellness and work life offerings that can help you achieve and maintain your best possible physical emotional and financial wellbeing. To learn more about your benefits please review our Benefits Summary.
Equal Opportunity
We are an Equal Opportunity Employer. TIAA does not discriminate against any candidate or employee on the basis of age race color national origin sex religion veteran status disability sexual orientation gender identity or any other legally protected status.
Read more about your rights and view government notices here.
Accessibility Support
TIAA offers support for those who need assistance with our online application process to provide an equal employment opportunity to all job seekers including individuals with disabilities.
If you are a U.S. applicant and desire a reasonable accommodation to complete a job application please use one of the below options to contact our accessibility support team:
Phone: (800)
Privacy Notices
For Applicants of TIAA Nuveen and Affiliates residing in US (other than California) click here.
For Applicants of TIAA Nuveen and Affiliates residing in California please click here.
ForApplicants of TIAA Global Capabilities click here.
For Applicants of Nuveen residing in Europe and APAC please click here.
Required Experience:
Manager
Employment Type
Full-Time
