Associate Director-Demand Generations (US Market)
Associate Director-Demand Generations (US Market)
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Job Description
Hello! Youve landed on this page which means youre interested in working with us. Lets take a sneak peek at what its like to work at Innovaccer.
Go to Market at Innovaccer
Our GTM team is passionate about healthcare and wants to leave a positive impact in the ecosystem. We are the tip of the spear that leads the organization externally. We care deeply about our customers and want to resolve their challenges with our solutions. If this excites you lets chat about how you can help us tell our special story.
About the Role
We at Innovaccer are looking for an Associate DirectorDemand Generation (US Market) for a couple of Markets we serve. You will play a pivotal role in driving the success of our products in the market. You will be responsible for developing and executing strategic marketing initiatives to promote our solutions engage key stakeholders and drive revenue growth. Working closely with crossfunctional teams you will leverage your expertise in healthcare technology and marketing to position our products effectively and differentiate them in the competitive landscape.
A Day in the Life
- Develop maintain and execute demand generation plans aligned with business goals
- Develop a deep understanding of Innovaccer customers products and the buyers journey
- Develop and execute ABM strategies working closely with sales to exceed pipeline goals including 1:Many 1:Few and 1:1 accountbased marketing programs leveraging both inbound and outbound channels.
- Oversee events and field marketing to enhance brand awareness and generate new business opportunities.
- Own the reporting and analytics for demand generation efforts focusing on ROI pipeline contribution and lead conversion rates. Present actionable insights to leadership.
- Facilitate crossfunctional cohesion to ensure effective campaign messaging and execution
- Partner with sales leadership ensuring continuous feedback loops that optimize pipeline velocity high conversion rates and shared accountability for pipeline and revenue growth.
- Leverage marketing automation and lead management to streamline automate and measure all marketing tasks
- Lead and mentor a growing team of demandgeneration professionals providing guidance on strategy execution and career development
What You Need
- 810 years of experience in demand generation for B2B SaaS with a special focus on outbound & events
- MBA/Bachelors from Tier I college in Business Marketing or other related discipline
- Strong technical aptitude fantastic management skills with a great track record of working across sales marketing and technology teams
- Proactive decisive independent thinker and should be datadriven
- Solutionoriented approach with proven ability producing technically accurate highquality results
- Experience creating taskbased and process flow documentation
- Excellent interpersonal communication skills
- Strong analytical skills with marketing science
We offer competitive benefits to set you up for success in and outside of work.
Heres What We Offer
- Generous Leave Benefits: Enjoy generous leave benefits of up to 40 days.
- Parental Leave: Experience one of the industrys best parental leave policies to spend time with your new addition.
- Sabbatical Leave Policy: Want to focus on skill development pursue an academic career or just take a break Weve got you covered.
- Health Insurance: We offer health benefits and insurance to you and your family for medically related expenses related to illness disease or injury.
- PetFriendly Office*: Spend more time with your treasured friends even when youre away from home. Bring your furry friends with you to the office and let your colleagues become their friends too. *Noida office only
- Creche Facility for children*: Say goodbye to worries and hello to a convenient and reliable creche facility that puts your childs wellbeing first. *India offices
Where and how we work
Disclaimer: Innovaccer does not charge fees or require payment from individuals or agencies for securing employment with us. We do not guarantee job spots or engage in any financial transactions related to employment. If you encounter any posts or requests asking for payment or personal information we strongly advise you to report them immediately to our HR department at Additionally please exercise caution and verify the authenticity of any requests before disclosing personal and confidential information including bank account details.
Required Experience:
Director
Employment Type
Full Time
