Director of Social Media / Football

Job Description

The Virginia Tech Department of Athletics embraces the core values of Integrity Service Honor Excellence and Strong Together. Guided by our motto Ut Prosim (That I May Serve) we are committed to fostering a culture that accepts affirms and values all individuals and their unique contributions to the department university and broader community.

The Director of Social Media / Football will create direct manage & execute the daytoday social media content of Virginia Techs Football program. This position is charged with planning & creating engaging content to tell the story of Virginia Tech Football in ways which not only resonates with fans alums but also prospective studentathletes. This position will utilize the following social media platforms: Facebook Twitter Instagram YouTube & TikTok. Ideal candidates possess a passion for college sports elite work ethic experience writing social copy under pressure & an ability to capture photos create graphics & produce short videos optimized for social environments. The Director of Social Media / Football will be embedded with the program yearround.

The position reports directly to the Director of Operations / Football. This role is responsible for adhering to all department & university policies & procedures as well as the rules regulations bylaws & interpretations of the Atlantic Coast Conference ACC & National Collegiate Athletic Association NCAA.

Required Qualifications

Bachelors degree with relevant experience working in collegiate athletics or similar field or a masters degree.
Experience working in social media.
Excellent communication skills; especially copy writing.
Ability to deliver timely creative content text image & video.
Detailed oriented & organized.
Ability to work well with others & possess the necessary mentality to do good work.
Possess initiative to solve problems & drive improvement.
Desire to lead groups towards a common goal.
Base level proficiency of video photo & graphic editing skills.

Preferred Qualifications

Relevant experience planning creating & executing social media within a collegiate athletic program &/or professional sports organization.
Strong video editing photo graphic editing skills; ability to use Adobe Creative Suite proficiently.
Proficiency in social media management tools.
Possess an understanding of social media analytics; create performance reports to help colleagues drive optimization.
Working knowledge of NCAA compliance rules & bylaws.

Pay Band

lPayScaleID

Overtime Status

Exempt: Not eligible for overtime

Appointment Type

Restricted

Salary Information

$44000 to $50000 commensurate with experience.

Hours per week

40. Nights and weekends as needed.

Review Date

5/31/2025

Additional Information

SEE MORE ABOUT WORKING IN VT ATHLETICS AT successful candidate will be required to have a criminal conviction check.

About Virginia Tech

Dedicated to its motto Ut Prosim (That I May Serve) Virginia Tech pushes the boundaries of knowledge by taking a handson transdisciplinary approach to preparing scholars to be leaders and problemsolvers. A comprehensive landgrant institution that enhances the quality of life in Virginia and throughout the world Virginia Tech is an inclusive community dedicated to knowledge discovery and creativity. The university offers more than 280 majors to a diverse enrollment of more than 36000 undergraduate graduate and professional students in eight undergraduate colleges a school of medicine a veterinary medicine college Graduate School and Honors College. The university has a significant presence across Virginia including the Innovation Campus in Northern Virginia; the Health Sciences and Technology Campus in Roanoke; sites in Newport News and Richmond; and numerous Extension offices and research centers. A leading global research institution Virginia Tech conducts more than $500 million in research annually.

Virginia Tech endorses and encourages participation in professional development opportunities and university shared governance. These valuable contributions to university shared governance provide important representation and perspective along with opportunities for unique and impactful professional development.