Marketing Events Planner
Marketing Events Planner
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Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
Success in this position will be measured through improved event ROI reduced operational costs increased lead generation and enhanced brand visibility. The role requires expertise in event marketing strategy project management vendor negotiations and industry knowledge supported by proficiency in relevant technology platforms.
By centralizing event management expertise this position will free internal teams to focus on core business activities while ensuring more polished professional and effective event execution. The role serves as the cornerstone of Printpacks event marketing strategy driving growth through strategic industry presence and optimal resource utilization.
Job Requirements:
Minimum Requirements:
Bachelors degree in Marketing Public Relations or Hospitality
5 years of B2B marketing experience
Ability to travel 15% of the time
Key Skills and Qualifications:
Excellent project management and communication skills
Proficient in data manipulation (Excel Access)
Multitasking and timemanagement skills with the ability to prioritize tasks.
Highly organized and detailoriented.
Mainresponsibilities include:
Event Strategy Management & Planning
Researching and selecting growthfocused industry events implementing best practices and elevating our brand presence through professional execution.
Develop comprehensive event strategies aligned with business objectives after identifying the companys requirements and expectations for each event.
Streamline planning processes reduce operational risks and ensure consistent brand representation across all events.
Liaise with vendors exhibitors and stakeholders during the event planning process to ensure everything is in order.
Drive and execute integrated plans and logistics for multiple simultaneous events from initial planning to onsite event management and postevent followup.
Coordinate and collaborate with crossfunctional teams to deliver all eventrelated tasks including event promotions email campaigns sales outreach and giveaways.
Work with a thirdparty event management company to manage booth properties swag vendors tradeshow management services printed collateral and requested shipments.
Drive preevent operations including event staffing speaker management agendas onsite needs and sales preparation.
Ensure a highquality brandaligned and impactful presence at all externalfacing events.
Research opportunities for speaking engagements and recommend topics to cover.
Vendor Management
Source and negotiate with vendors (venues catering AV equipment etc.)
Manage relationships with event service providers to secure optimal pricing
Evaluate and select appropriate venues
Project Management
Book venues entertainers photographers and schedule speakers.
Conduct final inspections on the day of the event to ensure everything adheres to the companys standards.
Planned and managed event logistics and operations for trade shows conferences seminars and corporate meetings to ensure deadlines were met.
Maintain comprehensive metrics to measure ROI lead generation and overall event effectiveness using these insights to continuously improve future events.
Create detailed event timelines/schedules and coordinate internal teams/stakeholders
Marketing & Promotion
Collaborate with the marketing communications team on event promotion
Develop event materials and collateral
Manage event registration processes
Create engaging content for event communications
Budget Management
Track expenses and maintain financial records
Negotiate contracts and pricing
Maximize ROI for event investments
Report on budget performance
PostEvent Activities
Collect and analyze attendee feedback
Prepare postevent reports and analytics
Evaluate event success metrics
Make recommendations for future improvements
Printpack is proudly an equalopportunity employer. We are committed to creating an inclusive environment. Embracing diversity enhances our work culture and is vital to our success. We do not discriminate based on race color religion sex (including pregnancy) national origin gender identity sexual orientation marital/parental status genetic information age national origin ancestry ethnicity disability marital status military or veteran status or affiliation or any other characteristic protected under applicable law.
To view your rights and government notices please see the links below:
Know Your Rights: Workplace Discrimination is Illegal Conozca sus Derechos: La Discriminacin en el Lugar de Trabajo es Ilegal EVerify Your Rights Under USERRA () FMLA FMLA (Spanish) Pay Transparency Nondiscrimination Provision () TRANSPARENCIA EN EL PAGO DISPOSICIN SOBRE NO DISCRIMINACIN () Polygraph Protection Right to Work Right to Work (Spanish)
Printpack is committed to helping individuals with disabilities participate in the workforce and ensure equal opportunity to compete for jobs. If you need a reasonable accommodation to assist you with your application for employment or job search please get in touch with us by sending an email to . Please include in your email a brief description of the accommodation you are requesting and the position for which you are interested in applying.
Employment Type
Full-Time
