Marketing Specialist - Shear International Co. Ltd
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1 Vacancy
Job Description
Marketing Strategy & Planning:
Assist in developing and implementing annual marketing plans aligned with business goals.
Conduct market research to identify new trends opportunities and customer needs in industrial sectors.
Digital & Content Marketing:
Manage the companys online presence including website LinkedIn and other social media platforms.
Create engaging marketing content such as brochures product datasheets videos case studies and newsletters.
Monitor and report on digital campaigns using analytics tools (e.g. Google Analytics).
Trade Shows & Events:
Organize company participation in industrial exhibitions and trade fairs.
Coordinate booth design promotional material and visitor follow-ups.
Represent the company professionally in B2B marketing events.
Sales Support:
Support the sales team with marketing materials presentations and customer proposals.
Help prepare targeted campaigns for specific industries or customer segments.
Maintain marketing databases customer contact lists and CRM records.
Brand Management & Communication:
Ensure consistent branding across all marketing channels and materials.
Assist with public relations press releases and internal communication initiatives.
Qualifications & Requirements:
Bachelors degree in Marketing Business Administration or a related field.
25 years of experience in B2B marketing preferably in industrial or manufacturing sectors.
Proficiency in digital marketing tools social media platforms and content creation.
Knowledge of Adobe Creative Suite MS Office and marketing automation tools is an advantage.
Strong communication creativity and organizational skills.
Employment Type
Full Time
