Staff Consultant, Social Media Marketing
Staff Consultant, Social Media Marketing
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Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
REQUIREMENTS:
- Total experience 7years.
- Hands on experience in social media copywriting and content strategy preferably in a B2B setting.
- Deep understanding of B2B communication nuances across platforms like LinkedIn X Meta and YouTube.
- Strong portfolio showcasing previous social media content and campaigns.
- Excellent written and verbal communication skills in English.
- Proven ability to manage multiple projects and meet tight deadlines in a fastpaced environment.
- Proficiency with social media management tools; experience with Talkwalker is a plus.
- Basic understanding of SEO principles and web content optimization.
- Strong analytical mindset with the ability to derive actionable insights from performance data.
- Ability to balance and align stakeholder requirements with creative storytelling.
RESPONSIBILITIES:
- Develop and implement a comprehensive B2B social media content strategy aligned with the overall marketing and brand goals.
- Create engaging onbrand and audiencespecific content for platforms including LinkedIn X (Twitter) Instagram Meta and YouTube.
- Plan schedule and publish content in coordination with internal stakeholders (GoToMarket Employer Branding and Design teams).
- Collaborate on integrated marketing campaigns ensuring cohesive storytelling across all social touchpoints.
- Monitor social media channels for brand mentions industry trends and competitor activity to identify engagement opportunities.
- Analyze social media performance metrics generate insights and continuously optimize content for engagement and conversions.
- Stay updated on platform changes emerging B2B trends and best practices to keep the social media strategy agile and relevant.
- Partner with analytics teams to create regular reports on campaign performance and recommend actionable improvements.
- Maintain a consistent brand voice and ensure messaging aligns with business objectives and audience expectations.
- Support crisis communication and community engagement efforts as needed ensuring timely and appropriate responses.
Qualifications :
Bachelors or masters degree in computer science Information Technology or a related field.
Remote Work :
Yes
Employment Type :
Fulltime
Employment Type
Remote
Company Industry
Key Skills
- Business Consulting
- Anti Money Laundering
- Health
- Gynaecology & Obstetrics
- Actuary
