Sr. Marketing Manager - Bazaar, Amazon

Are you customer obsessed smart and analytical strategic yet execution focused entrepreneurial and passionate about eCommerce Are you interested in being part of a new growth story If yes this opportunity will appeal to you. Join Amazon India Bazaar team as Sr. Marketing Manager and help define the course of the emerging Amazon Bazaar business created to deliver experiences suited to valueseeking customers.

We are looking for an entrepreneurial innovative and analytical candidate who must be able to work at both a strategic level (using customer behavior and market data to generate uber level strategies for driving traffic to our instore experience) and at the execution level (testing & optimizing campaigns & traffic channel plans with merchandising automation and other product tools).

This candidate will have a strong understanding of all aspects of the customer funnel and possess great project management and influencing skills to work across multiple teams to achieve success. The successful candidate will be a strong communicator great at meeting multiple deadlines and comfortable with operating on large sets of data engaging with senior leaders in India and worldwide counterparts. This candidate will also need to rapidly innovate on new store concepts/experiences and clutterbreaking product/marketing initiatives in order to continuously drive meaningful traffic to the Bazaar store and deepen engagement with customers.

Key job responsibilities
The Sr. Marketing Manager will be responsible for:
Driving development of our traffic channel strategy across external channels and inApp avenues shining a spotlight on key reasons to buy and the value we deliver to customers.
Developing offerings that excite customers to visit repeatedly and make purchases.
Rapidly experiment and make databacked decisions to continuously improve our efforts to efficiently drive relevant traffic to the store
Driving implementation of more automated and personalized ways of delivering content to customers.
Testing & driving Cohort specific CXs for the highly segmented IN customer bases across various assets
Drive expansion projects like enabling new channels/experiences to increase awareness and engagement with customers.


About the team
The IN Bazaar team is a highly agile team comprised of Product Managers Marketing Managers and Category Managers who come together to deliver the best possible value to customers across a vast selection.

6 years of professional noninternship marketing experience
7 years of developing and managing acquisition marketing or channel programs experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
Experience building executing and scaling crossfunctional marketing programs
Experience developing and executing campaigns across a multitude of timezones and languages

Experience driving direction and alignment with large crossfunctional teams and agency partners
Experience designing and executing joint marketing plans with strategic alliance partners with global footprint
Social Media management and Brand Management

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