Job Description
At DPR we exist to build great thingsincluding great careers. The Communications Brand External Communications Professional for DPRs Central Region tells the companys story to build a consistent and positive brand image that supports our mission to become a most admired company by 2030. This individual develops and leads the execution of communications plans that position and tell DPRs story in local markets to media partners customers and employees in Central.
This person will be embedded within the region and its business units. Together with other regional communications resource/s this individual works to build DPRs brand and share of voice locally while also understanding how that work contributes to DPRs global position. Additionally this person collaborates with and is an active member of DPRs global External Communications subteam.
In this role they:
- Develop and implement external communications campaigns that support companywide and regional goals positioning DPR as the regions preferred selfperforming contractor/employer and connecting core audiences to our purpose
- Collaborate with other communications team professionals to share successes repurpose existing resources and align campaigns for maximum engagement and efficiency
- Be handson and guide a broad range of responsibilities including:
- Media & Influencer Relations
- Cultivate and leverage relationships with local regional and trade publications
- Pitch and place stories that support DPRs business strategy in region
- Liaise with regional thought leaders project teams and marketing and BD colleagues to mine stories and provide guidance
- Establish a deep understanding of the competitive landscape including competitive messaging and shareofvoice
- Support local efforts to secure speaking opportunities in front of key audiences relating to DPR strategic focus areas. Also lead mediafronted awards programs and contribute to companywide efforts for both speaking and awards.
- Content Creation
- Work independently and in concert with DPR brand journalists to create compelling content that conveys DPRs technical excellence and innovation
- Regularly demonstrate extensive skills in writing for audience and voice
- Regularly visit project jobsites to meet with teams and surface and develop content for earned shared and owned channels
- Collaborate across the Comms Brand team to extend the reach and impact of local/regional content through new channels and media; work with global team to scale local content and contribute to teams editorial calendar
- Business Acumen & Industry Engagement
- Develop a deep understanding of DPRs culture business and the industry and helping to build and sustain the companys authentic message and reputation that increases brand value and produces truly great results.
- Help DPR advance standards and change perceptions about what a construction company can be by playing a meaningful role in companywide initiatives like National Safety Week Women in Construction Week and Construction Inclusion Week
- Support DPRs Community and Global Social Responsibility initiatives at the regional level by positioning local activities through a lens of DPRs GSR pillars
- Measurement & Reporting
- Track report and share communications activities and outcomes regularly
- Use data and analytics to drive continuous improvement in communications investments
- Coordinate with other communicators supporting your region to provide an integrated quarterly update
Qualifications
- 10 years of experience in businesstobusiness communications. AEC industry experience is a plus.
- Ability to manage multiple internal stakeholders tasks produce quality work and consistently meet deadlines.
- Demonstrated media relations experience and solid bank of local media relationships.
- Experience developing and/or executing editorial calendars and visibility campaigns
- Strong organizational meeting facilitation and communication skills (written oral and visual)
- Effective interpersonal and leadership skills
- Strong writer with meticulous editing capabilities and the ability to produce content for a variety of audiences.
- Proactive mindset to managing numerous assignments and deadlines
- Creative thinking and ability to write/edit clear engaging and grammatically correct content
- Proficiency with Word PowerPoint and Excel; proficiency with Adobe Creative Suite (InDesign Illustrator Photoshop) a plus
- Availability to travel
DPR Construction is a forwardthinking selfperforming general contractor specializing in technically complex and sustainable projects for the advanced technology life sciences healthcare higher education and commercial markets. Founded in 1990 DPR is a great story of entrepreneurial success as a private employeeowned company that has grown into a multibilliondollar family of companies with offices around the world.
Working at DPR youll have the chance to try new things explore unique paths and shape your future. Here we build opportunity togetherby harnessing our talents enabling curiosity and pursuing our collective ambition to make the best ideas happen. We are proud to be recognized as a great place to work by our talented teammates and leading news organizations like U.S. News and World Report Forbes Fast Company and Newsweek.
Explore our open opportunities at Experience:
Senior IC