Communications Officer, Atlantic (French Services)

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Work at CBC/Radio-Canada

At CBC/Radio-Canada we create content that informs entertains and connects Canadians on multiple platforms. Our successes and accomplishments are driven by embodying and upholding values which include creativity integrity inclusiveness and relevance.

Do you think you have the ability and drive to keep up with this exciting ever-changing industry Whether it be in front of the camera on air online or behind the scenes you would be joining a team that thrives on making connections and telling stories that are important to Canadians.

Unposting Date:

Radio-Canadas Community Experiences and Partnerships team in the Acadian Peninsula is looking for an energetic Communications Officer.

Your role

Reporting to the Manager Community Experiences you are responsible for developing co-ordinating and delivering brand activations and events that position the Radio-Canada brand maximize its reach and strengthen its presence in the community while deepening Canadians connection with the public broadcaster.

This is a permanent position based in Moncton. This is a hybrid role with a mix of in-office and remote work. Work arrangements will be discussed with hiring managers per departmental guidelines. Business trips outside New Brunswick are expected for the duties of this position.

Your focus will be to:

• Develop plan and deliver brand activations and original event-based experiences across the four (4) Atlantic provinces but mostly the three (3) provinces outside New Brunswick with the goal of generating interest and engagement among audiences for the public broadcaster its properties and products.

• Take part in negotiating drafting monitoring and implementing partnership agreements.

• Roll out and co-ordinate marketing communications plans to ensure optimal exposure for initiatives.

• Draft clear strategic briefs ensuring they are properly understood by stakeholders (field activations ambassador briefs etc.); work collaboratively with the various communications teams (360 strategy creative studio etc.).

• Be involved in designing brand activations aligned with marketing goals as well as developing and rolling out activations and major events.

• Help plan the event calendar and production schedules co-ordinate all steps do location scouting and manage budgets.

• Manage contests tied into our partnerships: oversee copywriting for all promotional channels (website banners social media); draft contest rules; obtain legal approvals; research negotiate and manage prizes communications and visibility; contact and follow up with winners and suppliers.

• Assist the media relations team in drafting and issuing news releases.

• Guide programming and technical teams in developing remotes in connection with community activities and partnerships.

• Co-ordinate needs for ambassador services during partnership and/or community experience activities providing them with appropriate training and guidance.

• Assist in evaluating the performance of implemented solutions to identify opportunities for improvement.

• Regularly measure the performance of activities conduct post-mortems and optimize results.

• Manage and respond to inquiries in the partnerships email account.

• Support event and cultural-mediation operations as needed.

What you bring:

Qualifications:

• University degree or substantial equivalent experience in communications advertising marketing or a related field

• Three (3) years experience in similar positions

Skills:

• Knowledge of CBC/Radio-Canada its mandate and its programming

• Demonstrated negotiation planning and organizational ability

• Leadership self-direction sound judgment and initiative

• Strong ability to manage multiple projects concurrently and handle stress

• High degree of creativity in designing promotional events and activities

• Creative solutions-oriented team player with the ability to meet deadlines that may be tight at times

• Proficiency with project management tools such as Google Sheets Google Calendar Jira Canva and any other relevant software

• Demonstrated superior editorial skills

• Superior communication and writing skills in French

• Intermediate proficiency in English is an asset

• Good knowledge of the creative community in the Acadian Peninsula

• Experience with and strong grasp of marketing principles and brand-building

• Availability to work on a sometimes irregular schedule and/or long shifts

• Valid drivers licence

Shortlisted candidates will be tested as follows:

• Practical test

• Interview

Please note that interviews will take place in the fall.

Candidates may be subject to skills and knowledge testing.

We thank all applicants for their interest but only candidates selected for an interview will be contacted.

As part of our recruitment process candidates who advance to the next

step will be asked to complete a background check. This includes:

• A mandatory Criminal record check.

• Other background checks may be conducted based on the operational requirements of the position.

CBC/Radio-Canada is committed to being a leader in reflecting our countrys diversity. Thats because we can only create and tell the stories that connect Canadians by having a workforce that mirrors the ever-changing makeup of our country. Thats why we as an employer value equal opportunity and nurture an inclusive workplace where our individual differences are not only recognized and valued but also extend to and pervade all the services we provide as Canadas public broadcaster. For more information visit the Diversity and Inclusion section of our website. If you have accommodation needs at this stage of the recruitment process please inform us as soon as possible by sending an e-mail to .

You are invited to consult and familiarize yourself with our Code of Conduct which can be found on our corporate website. All employees must adhere to the Code as a condition of employment. We also invite you to take a look at our policy on conflicts of the event that you become an employee it will be important to inform us as quickly as possible of any situation that because of your hiring constitutes or could appear to constitute a conflict of interest.

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