Marketing Manager

Job Description

At EisnerAmper we look for individuals who welcome new ideas encourage innovation and are eager to make an impact. Whether youre starting out in your career or taking your next step as a seasoned professional the EisnerAmper experience is oneofakind. You can design a career youll love from top to bottom we give you the tools you need to succeed and the autonomy to reach your goals.

We are seeking a motivated and experienced Marketing Manager to join our dynamic marketing team. In this role you will be responsible for developing and executing marketing and communications activities that support the firms strategic goals drive growth and enhance its brand image. A key focus will be on creating highimpact content across industry and service lines and providing dedicated support for strategic growth initiatives within the Compensation Resources practice group and the Construction industry group.

What it Means to Work for EisnerAmper:

• You will get to be part of one of the largest and fastest growing accounting and advisory firms in the industry

• You will have the flexibility to manage your days in support of our commitment to work/life balance

• You will join a culture that has received multiple top Places to Work awards

  • We believe that great work is accomplished when cultures ideas and experiences come together to create new solutions

  • We understand that embracing our differences is what unites us as a team and strengthens our foundation

  • Showing up authentically is how we both as professionals and a Firm find inspiration to do our best work

What Work You Will be Responsible For:

• Create engaging highquality content for various industry and service lines across various paid and owned channels including articles eBooks whitepapers case studies collateral landing page copy ad copy emails podcasts and video scripts.

• Develop and execute content plans and distribution strategies to support the strategic growth of the Compensation Resources Group part of our Advisory service line and the Construction industry group collaborating with members and group leaders.

• Facilitate group meetings to align marketing activities with group strategies and maximize firmwide impact.

• Manage group pipeline reporting and support sales enablement.

• Collaborate with marketing colleagues (design web email social team) to publish and promote content across multiple platforms.

• Maintain consistency of messaging adhering to brand guidelines and best practices.

• Monitor content performance and adjust strategies based on data insights including SEO best practices.

• Proofread marketing documents for spelling grammar and layout maintaining accuracy and clarity.

• Manage marketing projects ensuring milestones and deadlines are met.

• Collaborate with subject matter experts to gather information and translate technical material into accessible content for various audiences.

• Assist in developing and executing strategic marketing plans campaigns and programming to support growth.

• Support events/webinars including content development for invites announcements collateral and email marketing.

• Maintain marketing industry leads track ROI and touchpoints and analyze data to uncover actionable insights.

• Conduct industry and/or list research.

• Update and maintain marketing materials including brochures and presentations.

Basic Qualifications:

• 5 years of content marketing experience.

• Bachelors degree in marketing communications journalism business administration or a related field.

Preferred/Desired Qualifications:

• Knowledge of accounting Tax or other professional services is a plus.

• Exceptional writing editing and proofreading skills.

• Strong understanding of content marketing principles SEO and digital marketing strategies.

• Excellent project management and organizational skills with the ability to manage multiple projects simultaneously.

• Experience using project management software.

• Strong communication and interpersonal skills.

• Ability to work independently and collaboratively.

• Strong knowledge of market research techniques and databases.

• Ability to translate technical materials into accessible content.

• Experience with MS Office Suite; advanced Excel skills a plus.

• Experience with marketing software and online applications (CRM social media etc.) a plus.

• Ability to travel to inperson meetings / events.

EisnerAmper is proud to be a meritbased employer. We do not discriminate on the basis of veteran or disability status or any protected characteristics under federal state or local law.

About our Marketing Team:

The EisnerAmper Marketing Team connects the dots between the firms people services and clients. Its by building awareness of our 40 gotomarket groups while acting as tenacious advocates for the brand that we can link clients and staff from across the globe with the right solutions EisnerAmper has for their businesses.

Based on senior managements deeprooted longheld understanding and belief in marketing our departments culture may not be what youd expect from an accounting firm. By serving as important and valued collaborators not just overhead we are integral parts of the team and respected leaders. Were a team of doersseeing our ideas through with relentless execution. By moving fast and changing direction when we need to EisnerAmper marketers turn disruption into a competitive advantage.

A truly closeknit team of selfstarters EisnerAmper marketers make a lasting impact on the service lines industry niches and geographic locations they serve and support through many of the functions and initiatives modernday marketers employ. We leverage digital marketing events partnership programs social media advertising CRM and traditional relationshipbuilding to crush our goals. So whether were testing a new idea or reimagining an existing strategy were not afraid to try new things see what works and look for growth.

About EisnerAmper:

EisnerAmper is one of the largest accounting tax and business advisory firms with approximately 450 partners and 4500 employees across the world. We combine responsiveness with a longrange perspective; to help clients meet the pressing issues they face today and position them for success tomorrow.

Our clients are enterprises as diverse as sophisticated financial institutions and startups global public firms and middlemarket companies as well as high net worth individuals family offices notforprofit organizations and entrepreneurial ventures across a variety of industries. We are also engaged by the attorneys financial professionals bankers and investors who serve these clients.

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