Marketing Lead
Marketing Lead
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Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
Key Expectations:To create a caring strategy to strengthen relationships with guests and our local community by investing in our unique assets; Food People Cows and Influence by operating as the face of our brand both in the store and in the community.
- Community
- Oversee food donation program.
- Oversee store events including Spirit Nights Family Nights Daddy/Daughter Nights etc.
- Oversee and build strategic business partnerships with schools and businesses.
- Create processes that protect and build brand awareness drive sales and demonstrate the Winning Hearts Everyday strategy.
- Manage community request forms in store email.
- Lead with real food through sampling and encouraging team members to personalize the customers experience.
- Outside Sales
- Own the fullcycle of the catering process.
- Collaborate with the Kitchen Director to ensure catering material inventory is managed.
- Oversee maintenance of catering vehicle (gas oil change cleanliness etc.
- Oversee Additional Distribution Points (ADPs).
- Proactively seek new catering business to increase sales and awareness.
- Develop a catering sales database.
- Collaborate with General Manager to develop and maintain catering sales guidelines.
- Marketing
- Oversee social media strategy: Facebook Instagram Spotlight & CFA One App.
- Develop a quarterly marketing and community outreach calendar.
- Oversee Cow Program including identifying opportunities collaborating with General Manager on scheduling Cow and Handler and maintaining clean uniforms.
- Collaborate with General Manager to schedule and execute a monthly Sampling Program.
- Manage Community Boards and holiday decor.
- Collaborate with the General Manager on monthly budget and tracking.
- Identify paid and unpaid (trade or otherwise) advertising and marketing opportunities (Billboards Sponsorships Signage Vehicle Wraps Events etc.
- Create a marketing plan and work with the General Manager to execute.
Marketing Lead: (Subject to change)
- Must be available and work up to 20 hours per week in the restaurant.
- Must be ServeSafe Choke and Allergen Certified.
- Execute the S.E.R.V.E. Leadership Model.
- Lead the team with enthusiasm and passion.
- 1012 Hours of admin per week (Subject to operational needs)
Employment Type
Full-Time
