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You will be updated with latest job alerts via emailAbout the role:
Gartner research and insights help business leaders make more effective decisions every day. Our Global Marketing team strives to understand the needs of the customers and communities we serve and design the most effective programs to profitability meet those needs. This team accelerates sales activity by attracting engaging and converting leaders and their teams through the delivery of compelling Gartner insights and experiences throughout the buyer journey.
Were looking for a B2B Marketing Specialist to work within the Gartner Global Marketing Team supporting marketing efforts for aligned sales regions as well as global marketing initiatives. The Marketing Specialist will be a key contributor to the ongoing growth and success of Gartner by supporting the of lead generation campaigns for the Global Technology Sales (GTS) Marketing in alignment with a Marketing Director in the US.
What you will do:
Execute marketing activities to drive customer acquisition and crosssell through integrated marketing campaigns sales enablement materials social media engagement and campaign reporting and analysis.
Develop compelling and concise content for our lead generation campaigns across various channels including website email social media etc.
Manage email marketing campaign by writing content creating campaign tracking and partnering with our email deployment team.
Write and optimize publicfacing website content with a strong understanding of SEO.
Create marketing collaterals and effective sales enablement materials to support sales teams in engaging with segments authentically.
Build a strong relationship with regional sales teams to support and enable pipeline generation and progression.
Collaborate across business lines and with colleagues in India Europe and the United States to identify leverage and integrate marketing ideas and activities.
Review marketing performance using metrics and analytics: pulling and compiling reports from dashboards; making recommendations from analysis and adapting marketing plans to incorporate best practices
Coordinate with marketing partners (Centres of Excellence) across the larger marketing organization to develop marketing assets digital marketing campaigns etc.
What You Will Need:
BS/BA required in Marketing or related field preferred.
A minimum of 23 years of relevant marketing experience in a B2B environment ideally with experience in a service or solutionsoriented businesses or technology
Proven experience supporting the development of successful integrated marketing or demand generation programs.
Project management communication analytical and interpersonal skills
Ability to define problems collect data establish facts and draw valid conclusions.
An entrepreneurial orientation with the ability to apply creative approaches to marketing innovative products.
Strong analytical and communications skills
This individual must be adaptable persuasive tenacious and perceptive and be able to execute a welldeveloped plan.
Ability to be flexible and work effectively in collaborative fastpaced fastchanging environments.
Proficient with MS Office (Excel and PowerPoint)
Selfstarter with the ability to work independently
Ability to work effectively and collaboratively within a global & local marketing team
Strong relationship builder
Passion for modern & digital marketing
Strong Content Marketer
Proactive and innovative
Systems experience (Beneficial but not required):
Eloqua
Adobe Experience Manager
LinkedIn Campaign Manager
Google Analytics
PowerBi
Salesforce
Salesloft
What you will get:
Competitive salary generous paid time off policy charity match program Group Medical Insurance Parental Leave Employee Assistance Program (EAP) and more!
Collaborative teamoriented culture that embraces diversity
Professional development and unlimited growth opportunities
#GSSO #LIAS14
Who are we
At Gartner Inc. (NYSE:IT) we guide the leaders who shape the world.
Our mission relies on expert analysis and bold ideas to deliver actionable objective insight helping enterprise leaders and their teams succeed with their missioncritical priorities.
Since our founding in 1979 weve grown to more than 21000 associates globally who support 14000 client enterprises in 90 countries and territories. We do important interesting and substantive work that matters. Thats why we hire associates with the intellectual curiosity energy and drive to want to make a difference. The bar is unapologetically high. So is the impact you can have here.
What makes Gartner a great place to work
Our sustained success creates limitless opportunities for you to grow professionally and flourish personally. We have a vast virtually untapped market potential ahead of us providing you with an exciting trajectory long into the future. How far you go is driven by your passion and performance.
We hire remarkable people who collaborate and win as a team. Together our singular unifying goal is to deliver results for our clients.
Our teams are inclusive and composed of individuals from different geographies cultures religions ethnicities races genders sexual orientations abilities and generations.
We invest in great leaders who bring out the best in you and the company enabling us to multiply our impact and results. This is why year after year we are recognized worldwide as a great place to work.
What do we offer
Gartner offers worldclass benefits highly competitive compensation and disproportionate rewards for top performers.
In our hybrid work environment we provide the flexibility and support for you to thrive working virtually when its productive to do so and getting together with colleagues in a vibrant community that is purposeful engaging and inspiring.
Ready to grow your career with Gartner Join us.
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Required Experience:
Exec
Full-Time