Digital Marketing Manager Brand Marketing

Do you want to help Brand Owners build better brands while ensuring the best possible customer experience within the Amazon Store Do you have the ability to use data and customer research to develop marketing campaigns and create scalable solutions that help drive the necessary actions for brands to stand out to customers

The Brand Experience (BX) Marketing team is looking for Digital Marketing Manager who will be a key team member contributing towards the successful implementation of our campaign roadmap. The Digital Marketing Manager will implement and execute global digital campaigns including the successful build and launch of email web social and paid media campaigns across various geographies and languages. Our ideal candidate has experience building deploying and activating multichannel marketing campaigns possesses a baseline of technical expertise with contemporary marketing automation platforms and has demonstrated solid experience with email marketing and marketing automation.

Key job responsibilities
Manage digital marketing campaign (email web digital) that aligns with business objectives inclusive of QA deployment and reporting
Maintain bestinclass operational excellence across the campaign workflows and campaign reporting
Evaluate campaign performance using multiple data points and methodologies
Own and manage campaign testing and experimentation roadmap with clear insights and actions
Implements the targeting customer segmentation and list maintenance for digital campaigns
Own weekly campaign report and ongoing attainment evaluation with organizationwide audiences including senior leadership
Collaborates with Product Marketing Channel Managers inregion Marketing teams Research and other internal stakeholders to create customer obsessed experiences for sellers and brand owners against shared goals



About the team

About the Brand Experience org:
The Brand Experience (BX) organization creates builds and leads innovation for Brand Owners in the Amazon store. Our growing portfolio of BX tools enable brands to grow their brand awareness improve their consideration increase their conversion and build brand loyalty. We have a broad mix of experience tenures and roles within our organization. We strive to create an open environment that allows a diverse set of team members to expand on their strengths and grow in their opportunity areas in order to drive their longer term career success.

5 years of professional noninternship digital marketing experience
Bachelors degree
Experience building executing and scaling marketing campaigns
Experience with Excel or Tableau (data manipulation macros charts and pivot tables)

Experience using customer research hard data and metrics to back up assumptions generate forecasts and assess the efficacy of marketing programs
Experience utilizing automated marketing systems and tools involving email web analytics and CRM (Marketo Tableau Salesforce etc. for targeting segmentation reporting for demand generation

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $98200/year in our lowest geographic market up to $179600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on jobrelated knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity signon payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.