Loyalty Retention Specialist - Honda West
Loyalty Retention Specialist - Honda West
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Job Description
Job Title: Loyalty Retention Specialist
Department: Operations
Job Summary:
The Loyalty Retention Specialist is responsible for building dealership and brand loyalty and/or retention by ensuring our previous customers return to lease or purchase new vehicles. This role requires highly engaged management of the dealership loyalty and daily interaction with customers via multiple communication methods on a scheduled basis. This highvisibility role is critical to the dealerships overall success and presents a great opportunity and career path within Sonic Automotive.
The Loyalty Retention Specialist will report directly to the Loyalty Manager.
Duties and Responsibilities:
- Responsible for direct communication with the dealerships loyalty of previous lease and loan customers
- Adhere to the dealerships loyalty process for previous lease and loan customers
- Deliver a VIP experience to dealerships loyalty customers to ensure repeat business
- Ensures the dealership achieves and/or exceeds Financial Services and/or OEM stated retention goals
- Must multitask and work within multiple systems (CRM OEM Financial platform retention specific sites etc)
- Contact customers via phone email and text to communicate lease/loan end information
- Continuous follow up with retention customers starting at a designated time period defined by Sonic standards prior to maturity date or end of contract
- Tracks all guest contact and communicates outcomes with management team
- Utilizes knowledge of customers current vehicle ownership (vehicle type monthly payment etc) to provide end of term solutions to meet the customer need
- Provide and speak to replacement payment options (lease loan cash)
- Schedule appointments for preinspections and new vehicle test drives (where applicable)
Qualifications :
Requirements:
- Minimum 1 year automotive retail experience
- Able to set priorities multitask achieve goal and obtain buyin
- Proficient in CDK CRM (Elead)
- Exceptional communication skills both written and verbal
- Ability to establish and maintain strong internal and external relationships
- Strong organizational and time management skills
- Must be adaptable to change
- Proficient in Microsoft Word Excel PowerPoint and Outlook
Additional Information :
Its time to make the most important move of your career. From our cooperative teambased approach to our more than 1000 internal advancements each year its easy to see the difference. When you join our organization youll enjoy comprehensive training competitive compensation and unparalleled benefits. Simply put youll experience the best that a career in the automotive industry has to offer.
All your information will be kept confidential according to EEOC guidelines
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
