Lifecycle Marketing Operations Lead
Lifecycle Marketing Operations Lead
Posted on :
22-04-2025
Employer Active
1 Vacancy
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Monthly Salary
$ 140000 - 175000
Vacancy
1 Vacancy
Posted on :
22-04-2025
Job Description
About Quizlet:
Quizlet is the popular global learning platform and app that millions of students teachers and everyday people use to study any subject imaginable for school work or as part of their personal interests including twothirds of high school students and half of all college students in the US. Combining cognitive science and machine learning Quizlet guides students through adaptive study activities to confidently reach their learning goals.
Valued at $1 billion Quizlet has raised over $60 million in venture capital from investors including Icon Ventures Union Square Ventures General Atlantic Costanoa Ventures Owl Ventures and Altos Ventures.
To serve our global community of learners our teams tackle lofty technical challenges and design for use cases across cultures and languages. We work hard act like owners and collaborate every chance we get. Were energized by the potential to power more learners through multiple approaches and various tools.
About the Team:
Quizlets Lifecycle Marketing team is passionate about crafting and executing impactful and effective programs that engage and delight our users. Our goal is to take an innovative creative and analytical approach to building strong relationships with our audiences while delivering business value through our lifecycle marketing channels. We are a team that values consumer empathy constant testing and iteration and crossfunctional collaboration.
About the Role:
This role will lead Campaign Operations at Quizlet for the Lifecycle Marketing channels. You will own the strategy and of marketing automation programs ensuring Braze drives revenue and operational efficiency. Youll work closely with crossfunctional teams to streamline audience management and messaging prioritization and be responsible for executing the marketing calendar.
The position will also require mentoring a team of technical lifecycle marketers fostering their growth while improving processes. Additionally you will manage vendor relationships champion innovative automation practices and help define technical needs to elevate Quizlets campaign and overall program.
Were happy to share that this is an onsite position. To help foster team collaboration we require that employees be in the office at a minimum of three days a week: Monday Wednesday and Thursday and as needed by your manager or the company. We believe that this working environment facilitates increased work efficiency team partnership and supports growth as an employee and organization.
In this role you will:
- Drive the development and continuous optimization of Braze marketing automation platform programs workflows and assets to achieve revenue goals
- Provide campaign governance and strategic guidance that focuses on process growth efficiency and scalability while maintaining best practices
- Lead and mentor a team of technical marketers and provide hands on coaching and career development
- Develop and enforce campaign operations processes ensuring compliance with SLAs and quality assurance measures
- Work with stakeholders on complex campaign ensure data integrity of attributes flowing into Braze develop new architecture as needed
What you bring to the table:
- 7 years working with high performing Lifecycle Marketing teams
- Expert level knowledge of Braze and best practices of Lifecycle marketing channels such as email push and onsite placements
- Demonstrated success managing marketing operations teams
- Outstanding stakeholder engagement with the ability to take requests and transform them into technical requirements for campaign
- Experience with data pipelines and architecting new data
- Experience in cross functional campaign coordination to ensure seamless
- Extremely detail oriented and able to juggle multiple complex projects simultaneously
- A goal oriented mind set with the passion to continuously find ways to improve processes and deliver high quality outcomes as a team leader
Bonus points if you have:
- Experience working with large audiences and understanding of effective segmentation
- Braze certification
Compensation Benefits & Perks:
- Quizlet is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Salary transparency helps to mitigate unfair hiring practices when it comes to discrimination and pay gaps. Total compensation for this role is market competitive including a starting base salary of $140000 $175000 depending on location and experience as well as company stock options
- Collaborate with your manager and team to create a healthy worklife balance
- 20 vacation days (and we expect you to take them!
- Competitive health dental and vision insurance 100 employee and 75 dependent PPO HMO VSP Choice)
- Employersponsored 401k plan with company match
- Access to LinkedIn Learning and other resources to support professional growth
- Paid Family Leave FSA HSA Commuter benefits and Wellness benefits
- 40 hours of annual paid time off to participate in volunteer programs of choice
We strive to make everyone feel comfortable and welcome!
We work to create a holistic interview process where both Quizlet and candidates have an opportunity to view what it would be like to work together in exploring a mutually beneficial partnership.
We provide a transparent setting that gives a comprehensive view of who we are!
In Closing:
We have a bias for action take initiative and take pride in delivering results. We make informed decisions whenever possible but are unafraid to take calculated risks on great ideas to promote learning. We embrace challenges and see effort as the path to mastery. Were constantly seeking opportunities to learn and we embrace curiosity. Quality matters at Quizlet and we hold the bar high on everything we do.
We treat each other with honesty and respect encourage vigorous debate and seek critical feedback. We value diversity humility transparency and collaboration as the best paths to our success as individuals as a team and as a company.
Quizlets success as an online learning community depends on a strong commitment to diversity equity and inclusion. We are actively working to build a team that is representative of the diverse communities we serve and an open inclusive work environment where all employees can thrive. As an equal opportunity employer and a tech company committed to societal change we welcome applicants from all backgrounds. Women people of color members of the LGBTQ community individuals with disabilities and veterans are strongly encouraged to apply. Come join us!
To All Recruiters and Placement Agencies:
At this time Quizlet does not accept unsolicited agency resumes and/or profiles.
Please do not forward unsolicited agency resumes to our website or to any Quizlet employee. Quizlet will not pay fees to any thirdparty agency or firm nor will it be responsible for any agency fees associated with unsolicited resumes. All unsolicited resumes received will be considered the property of Quizlet.
Employment Type
Full-Time
Key Skills
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