Content Marketer
Content Marketer
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Job Description
Build your best future with the Johnson Controls team
As a global leader in smart healthy and sustainable buildings our mission is to reimagine the performance of buildings to serve people places and the planet. Join a winning team that enables you to build your best future! Our teams are uniquely positioned to support a multitude of industries across the globe. You will have the opportunity to develop yourself through meaningful work projects and learning opportunities. We strive to provide our employees with an experience focused on supporting their physical financial and emotional wellbeing. Become a member of the Johnson Controls family and thrive in an empowering company culture where your voice and ideas will be heard your next great opportunity is just a few clicks away!
What we offer:
Competitive salary
Paid vacation/holidays/sick time
Comprehensive benefits package including 401K medical dental and vision care
On the job/cross training opportunities
Encouraging and collaborative team environment
Dedication to safety through our Zero Harm policy
What you will do:
Johnson Controls is seeking a talented and creative B2B Content Marketer to join our dynamic marketing team. You will be responsible for developing and executing endtoend content strategies that drive engagement generate leads and support our business objectives. You will define breakthrough content plan delivery plan brief & manage content signoffs in close collaboration with the Product Marketers and Campaign Managers. We are seeking a strategic thinker with a passion for storytelling and a deep understanding of B2B marketing.
How you will do it:
Content Strategy: Develop and implement a comprehensive content marketing strategy that aligns with Johnson Controls business goals and target audience.
Content Creation: Produce highquality content including blog posts whitepapers case studies eBooks infographics videos and social media posts.
SEO Optimization: Optimize content for search engines to improve visibility and drive organic traffic.
Content Distribution: Manage the distribution of content across various channels including the company website social media email newsletters and thirdparty platforms.
Audience Engagement: Engage with the audience through comments social media interactions and other channels to build relationships and foster community.
Performance Analysis: Monitor and analyze the performance of content marketing efforts using analytics tools. Provide regular reports and insights to inform future strategies.
Collaboration: Work closely with crossfunctional teams including sales product marketing and design to ensure content aligns with overall marketing campaigns and business objectives.
Industry Trends: Stay uptodate with industry trends and best practices in content marketing and B2B marketing.
What we look for:
Required
Bachelors degree in Marketing Communications Journalism or a related field.
3 years of experience in B2B content marketing or a similar role.
Strong writing editing and storytelling skills.
Proficiency in SEO best practices and content management systems (CMS).
Experience with content distribution and social media platforms.
Excellent analytical skills and the ability to interpret data to drive decisionmaking.
Strong project management skills and the ability to manage multiple projects simultaneously.
Creative thinker with a passion for innovation and continuous improvement.
Preferred
Experience in the industrial or technology sectors.
Familiarity with marketing automation tools and CRM systems.
Knowledge of graphic design and video production.
NOTE: This is a virtual/remote position considering candidates who reside within the United States. Central and Eastern time zones preferred.
#LIRemote
Johnson Controls International plc. is an equal employment opportunity and affirmative action employer and all qualified applicants will receive consideration for employment without regard to race color religion sex national origin age protected veteran status genetic information sexual orientation gender identity status as a qualified individual with a disability or any other characteristic protected by law. To view more information about your equal opportunity and nondiscrimination rights as a candidate visit EEO is the Law. If you are an individual with a disability and you require an accommodation during the application process please visit here.
Employment Type
Full-Time
