Position Title:

Position Type:

Salary Range:

$75 per hour

Pay Frequency:

A. PRIMARY PURPOSE OF POSITION

The University Marketing and Communications Office is tasked with strategically sharing Santa Clara University stories throughout popular media increasing the universitys visibility enhancing its reputation and demonstrating its unique value among our key audiences.

Reporting to the Senior Director Public Relations the Director Media and Internal Communications supports the universitys strategic plan and marketing and communications objectives by maximizing positive media coverage showcasing faculty and staff scholarship and expertise and strategic positioning of the universitys fundraising goals.;Positioning and creating original content that supplements and amplifies the coverage by outside media; and serving as a key m on the UMC team helping with optimal messaging to campus on issues of key importance.

B. ESSENTIAL DUTIES AND RESPONSIBILITIES

• Strategically and tactically identify and develop news and feature stories that advance SCUs goals and support the priorities of the Universitys comprehensive campaign.
• Proactively work with news organizations determine what is newsworthy and effectively pitch and place stories in high value media online print and brodcast.
• Create and curate stories for SCU platforms including internal newsletters
• Research write and pitch major news and feature stories press releases opeds about Santa Clara University that target and result in toptier press coverage.
• Respond promptly to media inquiries and recognize trends in higher education and in general news and capitalize on opportunities for SCU to be featured in ways that support the universitys strategic plan and marketing goals. Respond and work with print and broadcast reports on a timely strategic level.
• Manage and directs the curation of press coverage through SCU in the News via email and the Web. Leverage outside coverage of SCU to build brand awareness among key internal and external audiences.
• Develops excellent relationships with print and broadcast outlets. Acts as an interface between university and the media serving as universitys spokesperson as needed.
• Devises and implements a news media outreach strategic plan that increases the impact of the universitys teaching ideas research programs and initiatives.
• Develops communications support tools such as fact sheets Q&A documents on tight deadlines
• Conduct indepth reporting on various university units departments programs and issues in collaboration with UMC colleagues and senior leadership.
• Develop and cultivate strategic and effective relationships with key top tier reporters to increase visibility for SCU and its position as a leading private.
• Develop and cultivate strong working relationships with executive staff key administrators directors key faculty students staff and programs to gain an understanding of the universitys strengths and priorities.
• Contribute to communications projects from conception through completion.
• Proactively solicit information from faculty and staff on university accomplishments research and trends. Develop indepth knowledge of university programs.
• Collaborate with the Sr. Director Communications and Media to take the lead on discrete projects and serve as backup in Directors absence. Under supervision communicate with audiences during crises assisting with reputational management before during and after such crises.
• Identify reputational risks and gauge sentiment related to the University name and brand. Work independently and use focus and discretion in a highpressure fastpaced deadlinedriven teamoriented environment. Understand and be able to articulate and support SCUs Jesuit and Catholic mission.
• Other duties as assigned including:

*Serve as backup in Directors absence.

*Assist with media measurement.

*Participate and assist with campus emergency communications needs emergency scenarios and drills.

C. PROVIDES WORK DIRECTION

• Manage student interns as well as resources and budgets for individual projects.
• Hire supervise and evaluate student interns.
• Direct and manage the work by contracted writers.

D. QUALIFICATIONS

The diversity of workload requires leadership flexibility confidence efficiency attention to detail accuracy and the ability to prioritize tasks and meet deadlines wide variety of assignments. This position requires tact diplomacy and a high level of confidentiality in dealing with members of the university community and m representatives.

To perform this job successfully an individual must be able to perform each essential duty items below are representative of the knowledge abilities education and experience required or preferred.

1. Knowledge

• Understanding and appreciation of the vision and values of a Jesuit Catholic educational mission.
• Knowledge of higher education marketing and communication practices.
• Experience identifying and developing news and feature stories while proactively working with news organizations.
• Experience in pitching and placing stories with print and broadcast reporters producers and editors.
• Experience in conceiving writing and placing opeds in national publications Demonstrated experience in handling complex communications challenges with strong verbal and written communication skills.
• Strong customer service orientation and commitment to deliver innovative highquality stories that result in top tier press coverage.

2. Skills

• Exceptional writing and organizational skills.
• Outstanding interpersonal skills and the ability to represent University Relations at a highlevel with media partners executive leadership and the university community.
• Exemplary oral and written communication skills.
• Possess organizational and project management skills and an innovative approachto problem solving in working as part of a team.
• Must be goaloriented and a selfmotivated individual who can demonstrate accountability initiative creativity and focus in a rapidly changing and intellectually stimulating environment.
• Demonstrated sound judgment in situations requiring independent decisionmaking and in handling confidential and sensitive material.
• Excellent branding and communications skills to connect and engage with SCU key audiences.

3. Abilities

• Demonstrated ability to establish credibility with broad and diverse constituencies within a complex organization based upon integrity critical thinking and outstanding operational performance.
• Demonstrated ability to manage time and work load to multitask and achieve goals in a deadline driven environment while maintaining a strong attention to detail.
• Demonstrated level of comfort working and communicating with top executives community leaders media representatives and/or university leadership.
• Ability to motivate build long term relationships with and gain the respect of internal and external constituents.
• Demonstrated genuine appetite to contribute to a collaborative ethical and professional team environment.
• Ability to take initiative present options and anticipate outcomes; to work with both urgency and calm; and the ability to juggle multiple projects simultaneously.

4. Education/Experience

• Bachelors degree in communications journalism English or a relevant academic discipline.
• A minimum of 810 years relevant professional experience in journalism (broadcast preferred) communications including media/public relations and crisis communication.

E. PHYSICAL DEMANDS

The physical demands described below are representative of those that must be met by an employee to successfully perform the essential functions of this job accordance with the Americans with Disabilities Act as amended the California Fair Employment & Housing Act and all other applicable laws SCU provides reasonable accommodations for qualified persons with disabilities.A qualified individual is a person who meets skill experience education or other requireme the position and who can perform the essential functions of the position with or without reasonable accommodation.

• Considerable time is spent at a desk using a computer terminal.
• May be required to travel to other buildings on the campus.
• May be required to attend conference and training sessions within Bay Area or in or outofstate locations.
• May be required to occasionally travel to outside customers vendors or suppliers May at times require physical labor.
• Will have occasional evening and weekend responsibilities for assistance with media and the universitys emergency communication needs.
• Meeting with external constituents at offcampus locations including other offices restaurants and other private and public venues.

F. WORK ENVIRONMENT

The work environment characteristics described below are representative of those an employee encounters while performing the essential functions of this job. Typical office environment Mostly indoor office environment Offices with equipment noise

EEO Statement

Equal Opportunity/Notice of Nondiscrimination

Santa Clara University is an equal opportunity/equal access/affirmative action employer fully committed to achieving a diverse workforce and complies with all Federal and California State laws regulations and executive orders regarding nondiscrimination and affirmative action. Applications from members of historically underrepresented groups are especially encouraged. For a complete copy of Santa Clara Universitys equal opportunity and nondiscrimination policies see IX of the Education Amendments of 1972

Santa Clara University does not discriminate in its employment practices or in its educational programs or activities on the basis of sex/gender and prohibits retaliation against any person opposing discrimination or participating in any discrimination investigation or complaint process internally or externally. The Title IX Coordinator and Section 504 and ADA Coordinator is Jenna Elliott Interim Director of Equal Opportunity and Title IX Inquiries can also be made to the Assistant Secretary of Education within the Office for Civil Rights (OCR).

Clery Notice of Availability

Santa Clara University annually collects information about campus crimes and other reportable incidents in accordance with the federal Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act. To view the Santa Clara University report please go to the Campus Safety Serviceswebsite. To request a paper copy please call Campus Safety at. The report includes the type of crime venue and number of occurrences.

Americans with Disabilities Act

Santa Clara University affirms its commitment to employ qualified individuals with disabilities within the workplace and to comply with the Americans with Disability Act. All applicants desiring an accommodation should contact the Department of Human Resources andand request to speak to Indu Ahluwalia by phone ator by email at

Santa Clara University annually collects information about campus crimes and other reportable incidents in accordance with the federal Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act. To view the Santa Clara University report please go to the Campus Safety Serviceswebsite. To request a paper copy please call Campus Safety at. The report includes the type of crime venue and number of occurrences.