Paid Media Specialist -
Paid Media Specialist -
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Job Description
Job Title: Paid Media Specialist
Location: Remote (EST Time Zone)
Salary Range: up to 3000 USD
Work Schedule: Monday to Friday 8:00 AM to 5:00 PM (EST) (Overlapping EST hours required)
NOTE: INDEPENDENT CONTRACTOR POSITION
Company Overview:
Sagan is an exclusive membership community for top executives founders and CEOs seeking to hire and maximize the impact of international talent. We bridge the gap between global talent and USbased businesses connecting candidates from vibrant regions like Latin America the Philippines India Pakistan Bangladesh and Africa with leading American companies. Discover a world of career possibilities with Sagan.
About the Company:
Sagan represents a growing digital marketing agency that specializes in performancedriven advertising. The team is passionate about delivering datadriven campaigns that generate measurable results for clients across various industries.
Position Overview:
We are looking for a Paid Media Specialist to manage and optimize paid media campaigns across Google Ads Meta Ads and Local Service Ads (LSA). The ideal candidate will have experience driving lead generation and local/regional ad campaigns with a strong focus on ongoing optimizations performance reporting and datadriven decisionmakingnot just ad creation and launch.
Key Responsibilities:
- Strategize launch and optimize Google Ads Meta Ads and Local Service Ads (LSA) campaigns.
- Conduct keyword research and audience targeting using tools like Google Ads and GTM/GA4.
- Implement tracking solutions including conversion tracking call tracking and GTM setup.
- Provide ongoing performance analysis and reporting recommending datadriven optimizations.
- Troubleshoot and resolve access issues for ad platforms and tracking tools.
- Develop and execute strategies for local/regional and lead generation campaigns to maximize ROI.
- Collaborate with internal teams to align advertising strategies with overall marketing objectives.
Qualifications:
- Proven experience in paid search and social media advertising (Google Ads Meta Ads LSA).
- Strong understanding of Google Tag Manager (GTM) GA4 and conversion tracking.
- Experience managing local/regional and lead generation ad campaigns.
- Ability to analyze and interpret campaign performance data for optimization.
- Fluent in English with strong communication skills.
NicetoHaves:
- CRM experience (e.g. GoHighLevel or similar platforms).
- Familiarity with building materials or local services industries.
- Experience setting up and managing calltracking solutions.
- Strong problemsolving skills for troubleshooting account access and tracking issues.
Resume Submission Guidelines:
To help us review your application efficiently please submit your resume in textbased PDF format only.
Avoid uploading scanned documents image files (JPG/PNG) or Word documents (DOC/DOCX) format to prevent your application from being overlooked.
Important: For timely processing both your resume and introductory video must be submitted in English.
Employment Type
Full Time
