Marketing Assistant
Marketing Assistant
Posted on :
15-04-2025
Employer Active
1 Vacancy
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Jobs by Experience
2years
Monthly Salary
40000 - 50000
Vacancy
1 Vacancy
Posted on :
15-04-2025
Job Description
About the Roles:
These two roles will serve as integral members of the marketing team. We are looking for two detailoriented and
meticulous people to perform weekly audits on our main digital marketing channels update website content upload
marketing content and media onto our digital asset management library and perform monthly updates and content
optimization of our Google Business Profiles. These two people will be delighted to perform daily repetitive marketing
tasks and have good timemanagement skills. While creative design experience is not required ability to edit photos
and video content is a plus.
Access Needed:
Media Valet (Digital Asset Management tool)
Yardi RentCafe / SiteManager
Google Business Profile account
WordPress (Website CMS)
2
Digital Asset Management (DAM):
One of the two roles will focus populating and managing our new Digital Asset System for Carmel s portfolio of
approximately 40 properties. This system taxonomy has already been created so the role will focus on and
ongoing optimization.
Populate the Digital Asset System with a variety of visual marketing materials including photos videos and
logos.
Organize content within the DAM taxonomy to ensure optimal accessibility and usability.
Tag assets with descriptive information to facilitate easy retrieval and enhance searchability.
Perform minor editing on photos and videos to meet brand standards and enhance visual appeal.
Develop expertise in the DAM serving as the primary content librarian and resource for asset management.
Recommend and implement ongoing enhancements to the DAM structure and taxonomy to improve efficiency
and effectiveness over time.
Monthly Marketing audit:
The second of the two roles will focus on auditing other digital systems. This includes monthly audits to confirm all
information on advertising sites is accurate and current by reviewing all active advertising
etc. local business listings (including Google Business Profile Google Map Yelp etc. property
website. Main info audited:
Pricing and availability
Concessions and specials
Photography/floorplan images
Office hours pet policy and parking information
Property description and amenities
Site map/area map/directions
Monthly Lead Tracking audit
Audit all active lead tracking phone numbers and email addresses. This requires calling phone numbers to ensure they
ring through to property and submitting test leads via email to ensure the lead shows up in the lead management
system with the correct source attributed.
Administrative Support
Handle simple edits and content changes on property website.
Perform weekly audits for all new units published on property websites and Internet Listing Services
Optimize Google Business Profile for each property with current concessions pictures of new available units and
FAQs.
Load marketing assets (video images graphic files) into the Digital Asset Marketing tool.
Support the team with various administrative tasks.
Requirements
The Ideal Candidates:
Highly organized with strong attention to detail
A selfstarter who can anticipate needs and take initiative.
Creative with a keen eye for design and aesthetics
Excited about marketing and the real estate industry
Thrives in a fastpaced environment and can manage shifting timelines and priorities.
An excellent communicator with strong writing skills
Techsavvy and proficient in key marketing platforms
Seeks out learning opportunities and best practices to continually enhance skills and knowledge.
A team player with a positive attitude eager to contribute wherever needed.
Key systems:
A Marketing Assistant must have a good understanding of Microsoft Office Suite digital library photos and be proficient
in Yardi/SiteManager system. Working knowledge of all digital marketing sources is also important to perform efficient
audits. Additionally understanding website content management systems (CMS) is also essential for managing website
content updates.
The Ideal Candidates: Highly organized with strong attention to detail A self-starter who can anticipate needs and take initiative. Creative with a keen eye for design, and aesthetics Excited about marketing and the real estate industry Thrives in a fast-paced environment and can manage shifting timelines and priorities. An excellent communicator with strong writing skills Tech-savvy and proficient in key marketing platforms Seeks out learning opportunities and best practices to continually enhance skills and knowledge. A team player with a positive attitude, eager to contribute wherever needed. Key systems: A Marketing Assistant must have a good understanding of Microsoft Office Suite, digital library photos and be proficient in Yardi/SiteManager system. Working knowledge of all digital marketing sources is also important to perform efficient audits. Additionally, understanding website content management systems (CMS) is also essential for managing website content updates.
Employment Type
Full Time
Key Skills
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