Alliance Marketing Program Manager Cloud Service Providers
Alliance Marketing Program Manager Cloud Service Providers
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Salary Not Disclosed
1 Vacancy
Job Description
Your Career
Do you excel at building relationships and developing & executing marketing programs Are you passionate about cloud transformation Were looking for an Alliance Marketing Program Manager Cloud Service Providers (CSPs) to join our Partners & Ecosystems Marketing team. This role will work with our ecosystems marketing teams and cloud service provider partners to develop and execute strategic marketing programs with a focus on North America. Were looking for someone with experience developing and executing successful comarketing campaigns and a proven track record of delivering pipeline via partner marketing initiatives with CSP experience preferred.
The Alliance Marketing Program Manager CSPs will build and execute integrated marketing campaigns with Google Cloud focusing on North America . The ideal candidate is comfortable executing integrated marketing motions including digital campaigns virtual and inperson events budget management sales enablement and reporting.
This is an in office role 3 days/week in our Santa Clara CA office
Your Impact
Collaborate and coordinate with alliance and partner stakeholders to execute and optimize quarterly marketing plans that achieve KPIs and align with alliance sales to define target accounts engagement plans and make datadriven recommendations.
Awareness of cofunding sources partner rules and regulations and approval processes is required.
Own and manage crossportfolio demand generation marketing playbook cadence and activities with alliance marketing in NAM region including Hands on Workshops Field activation in collaboration with sales teams ABM activities and associated campaigns. Responsible for the creation of registration pages email outreach coordinating social media lead upload and tracking PO creation and SoW management. Accountable to activity cadence target account list management and lead flow/tagging to appropriate stakeholders.
Develop and implement an executive engagement model leveraging Googles established rapport with customer decisionmakers and offering both physical and digital experiences to drive accountbased marketing efforts in support of alliance sales plays. May also include CXO activities customer briefings and seminars.
Support partner and industry events with booth presence aligned messaging ancillary activations and customer meetings e.g. National Retail Federation HIMSS Googlehosted activity (Next AI roadshows Security Summits) and Palo Alto Networks Ignites.
Own endtoend event logistics including venue selection speaker coordination agenda planning and followup strategies.
Perform event setup tasks include PO creation contract budget tracking new vendor onboarding InfoSec review and payment processing.
Ability to proactively work independently with vendors and develop relevant action plans by event.
Manage event logistics including shipping of materials setup ordering of onsite services catering transportation and food vouchers staffing requirements and communications.
Create event campaigns in Salesforce in accordance with standards and ensure all leads uploaded within SLA postevent.
Work closely with Sales Leaders and Account Executives to track engagement optimize outreach and accelerate pipeline progression.
Measure and report on event effectiveness ensuring alignment with pipeline and revenue goals.
Track and report progress on marketing campaign KPIs and ROI metrics including regular readouts on the performance of partner marketing programs. Contribute data to quarterly marketing reviews with key alliance executives (internal and partner) to review success/progress identify gaps and maintain executive alignment and support. Responsibilities include SFDC creation Tableau reporting create and maintain planning decks and event status reports.
Qualifications :
Your Experience
Proven track record of success in a partner marketing role within the cloud service provider or cybersecurity industries.
510 years of enterprise marketing experience including partner marketing
4year bachelors degree in marketing or similar
Demonstrable experience and expertise working with organizations such as Amazon Web Services (AWS) Google Cloud Platform (GCP) and other Independent Software Vendors (ISVs) Managed Service Providers (MSPs) Systems Integrators (SIs)
Good communication (written and verbal) reporting and presentation skills
Ability to work in a highly crossfunctional environment to drive outcomebased plans programs and
Familiarity with leveraging AI to draft communications and content
Understanding of a broad range of marketing activities disciplines and tactics including field marketing digital marketing and industry events
Demonstrated pipeline impact of partnerships and programs
Highly motivated selfstarter that can build and launch programs and communications within budget and effectively manage multiple timelines
Ability to travel
Additional Information :
The Team
Being in marketing at Palo Alto Networks means that you will be in the midst of the changes impacting our cybersecurity industry helping our internal teams customers and partners address the everchanging threats we all face daily. Making doing building and rebuilding leading initiatives that have never been done before. We solve real problems with new ideas striving tirelessly for simplicity.
Compensation Disclosure
The compensation offered for this position will depend on qualifications experience and work location. For candidates who receive an offer at the posted level the starting base salary (for nonsales roles) or base salary commission target (for sales/commissioned roles) is expected to be between $74000 $120000/YR. The offered compensation may also include restricted stock units and a bonus. A description of our employee benefits may be found here.
Our Commitment
Were problem solvers that take risks and challenge cybersecuritys status quo. Its simple: we cant accomplish our mission without diverse teams innovating together.
We are committed to providing reasonable accommodations for all qualified individuals with a disability. If you require assistance or accommodation due to a disability or special need please contact us at .
Palo Alto Networks is an equal opportunity employer. We celebrate diversity in our workplace and all qualified applicants will receive consideration for employment without regard to age ancestry color family or medical care leave gender identity or expression genetic information marital status medical condition national origin physical or mental disability political affiliation protected veteran status race religion sex (including pregnancy) sexual orientation or other legally protected characteristics.
All your information will be kept confidential according to EEO guidelines.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
