Position: Vice President of Marketing Location: Southern California preferred with ongoing meetings in Glendale CA Compensation $700000 to $100000 with Bonus Seeking an ambitious and strong midlevel marketing executive with mortgage experience.As we are ramping up the business the person should be willing to roll up their sleeves and get involved. Responsibilities: Brand development / Company image Our culture and business model geared towards experienced producing (selfgen) LOs. Ability to recruit and manage a marketing team to accomplish projects noted. Recruiting Our Value Proposition (technology pricing SLAs marketing support etc. Direct to Consumer Website Experience expertise technology pricing etc. Marketing for our existing Loan Officers As part of our retention plan (this includes past clients referral sources and individual LO web pages so we can generate Applications for them) Marketing of past Borrowers As part of our borrower retention plan Marketing to Realtors As part of our LO recruiting and retention plan Social Media Presence Facebook Instagram Twitter YouTube etc. Skills: Presentation and consistency in message is crucial. The ability to develop implement and manage a marketing plan consistent with our growth plans while support the sales force with a consistent and professional message is a priority. Candidate should also be proficient in developing a budget in support of the marketing plan and spending should be measurable through ROI and clear reporting. A knowledge of Encompass Surefire (Top of Mid) and Simple Nexus is a plus. Other: This is a Midlevel management position with the opportunity to earn a seat at the table in a senior level capacity through proven success and demonstrated management skills.
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