Digital Media Specialist
Digital Media Specialist
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Job Description
Digital Media Specialist
The Digital Media Specialist at the group level is responsible for developing and implementing global digital media strategies campaigns rules and guidelines to enhance the Lyrecos online presence and engagement. This role focuses on creating best practices rolling out standardized approaches across regions and engaging the global community to ensure consistency and effectiveness in digital media efforts.
Main Responsibilities:
Develop and execute comprehensive digital media strategies and guidelines to be implemented globally across all regions.
Create curate and manage campaigns assets for the companys digital media channels ensuring consistency with the global brand voice and standards.
Monitor and analyze the performance of digital media campaigns across regions using analytics tools and provide recommendations for optimization.
Collaborate with regional teams who hold the marketing budgets to ensure adherence to global digital media strategies and best practices.
Stay up to date with the latest digital media trends tools and best practices to continuously improve global engagement and reach.
Animate a global community by engaging with digital media managers and teams in various markets providing support and guidance as needed.
Prepare and present regular reports on global digital media performance to senior stakeholders.
Qualifications:
Master or equivalent by experience
Fluent English (verbal and written communication)
5 years of experience in digitalmedia marketing in a competitive digital sector with a proven track record in achieving results (within budget scope & timing).
Proven experience in digital media management and content creation at a global or regional level. (ideally worked in agency).
Strong understanding of social media platforms email marketing and online advertising on a global scale.
Proficiency in digital media tools and analytics platforms (e.g. Google Analytics META business manager LinkedIn SEMrush Optimizely
Excellent writing editing and communication skills.
Creativity and the ability to generate engaging and efficient campaigns.
Experience in developing and implementing global strategies and guidelines.
Strong collaboration and interpersonal skills to work effectively with teams across different regions.
Personal:
Strong commercial acumen and customeroriented approach
Excellent attention to detail and results driven with experience of working strictly on a ROI basis
Excellent communication & presentation skills
Excellent ability to think creatively and strategically and identify and solve problems
Result driven strong analytical skills that lead to an increase in sales figures
Demonstrates leadership to achieve the objectives
Pragmatic and resultoriented
Excellent insight: understands the business issues challenges and priorities and understands how we can come to the fastest most budgetfriendly solutions. In short reconciling speed quality and quantity
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If the above job description interests you and you think you are a good fit apply now! (CV in English). We look forward to receiving your application.
Required Experience:
Unclear Seniority
Employment Type
Full-Time
