Market Research Manager
Market Research Manager
Posted on :
09-04-2025
Employer Active
1 Vacancy
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Monthly Salary
Not Disclosed
Salary Not Disclosed
Vacancy
1 Vacancy
Posted on :
09-04-2025
Job Description
The ability to structure research to address business questions and be able to work closely with business unit leaders to ensure research aligns with business planning.
A masters degree preferably in health sciences statistics marketing market research social sciences or a related field; includes MBA/MPA/MHA; demonstrated interest in healthcare is a plus.
510 years relevant handson experience with questionnaire design statistical analysis of data and creation of presentations with health care marketing research experience a plus.
Experience with online survey research platforms (e.g. Qualtrics) and online panels.
Practical and indepth knowledge of a wide range of marketing research and statistical methodologies such as conjoint analysis and factor analysis.
Experience in moderating focus groups and conducting in depth interviews.
Advanced skills in multiple computer programs such as SAS SPSS SQL Excel PowerPoint Access Tableau and other business related software.
Strong analytical and problem solving skills. Ability to synthesize multiple pieces of information and complex ideas into coherent recommendations and actionable solutions.
Excellent written and verbal communication skills.
Strong data visualization and slide development skills.
Strong work ethic with a desire to exceed expectations.
A demonstrated ability to multitask across multiple projects.
An energetic creative and collaborative approach to working and problem solving; must be able to work in a team environment as well as independently.
Excellent project management and client service skills.
Vendor relationship management skills.
Partners HealthCare is an Equal Opportunity Employer & by embracing diverse skills perspectives and ideas we choose to lead. All qualified applicants will receive consideration for employment without regard to race color religious creed national origin sex age gender identity disability sexual orientation military service genetic information and/or other status protected under law.
About Us
As a notforprofit organization Partners HealthCare is committed to supporting patient care research teaching and service to the community by leading innovation across our system. Founded by Brigham and Womens Hospital and Massachusetts General Hospital Partners HealthCare supports a complete continuum of care including community and specialty hospitals a managed care organization a physician network community health centers home care and other healthrelated entities. Several of our hospitals are teaching affiliates of Harvard Medical School and our system is a national leader in biomedical research.
Were focused on a peoplefirst culture for our systems patients and our professional family. Thats why we provide our employees with more ways to achieve their potential. Partners HealthCare is committed to aligning our employees personal aspirations with projects that match their capabilities and creating a culture that empowers our managers to become trusted mentors. We support each member of our team to own their personal developmentand we recognize success at every step.
Our employees use the Partners HealthCare values to govern decisions actions and behaviors. These values guide how we get our work done: Patients Affordability Accountability & Service Commitment Decisiveness Innovation & Thoughtful Risk; and how we treat each other: Diversity & Inclusion Integrity & Respect Learning Continuous Improvement & Personal Growth Teamwork & Collaboration.
A masters degree preferably in health sciences statistics marketing market research social sciences or a related field; includes MBA/MPA/MHA; demonstrated interest in healthcare is a plus.
510 years relevant handson experience with questionnaire design statistical analysis of data and creation of presentations with health care marketing research experience a plus.
Experience with online survey research platforms (e.g. Qualtrics) and online panels.
Practical and indepth knowledge of a wide range of marketing research and statistical methodologies such as conjoint analysis and factor analysis.
Experience in moderating focus groups and conducting in depth interviews.
Advanced skills in multiple computer programs such as SAS SPSS SQL Excel PowerPoint Access Tableau and other business related software.
Strong analytical and problem solving skills. Ability to synthesize multiple pieces of information and complex ideas into coherent recommendations and actionable solutions.
Excellent written and verbal communication skills.
Strong data visualization and slide development skills.
Strong work ethic with a desire to exceed expectations.
A demonstrated ability to multitask across multiple projects.
An energetic creative and collaborative approach to working and problem solving; must be able to work in a team environment as well as independently.
Excellent project management and client service skills.
Vendor relationship management skills.
Partners HealthCare is an Equal Opportunity Employer & by embracing diverse skills perspectives and ideas we choose to lead. All qualified applicants will receive consideration for employment without regard to race color religious creed national origin sex age gender identity disability sexual orientation military service genetic information and/or other status protected under law.
About Us
As a notforprofit organization Partners HealthCare is committed to supporting patient care research teaching and service to the community by leading innovation across our system. Founded by Brigham and Womens Hospital and Massachusetts General Hospital Partners HealthCare supports a complete continuum of care including community and specialty hospitals a managed care organization a physician network community health centers home care and other healthrelated entities. Several of our hospitals are teaching affiliates of Harvard Medical School and our system is a national leader in biomedical research.
Were focused on a peoplefirst culture for our systems patients and our professional family. Thats why we provide our employees with more ways to achieve their potential. Partners HealthCare is committed to aligning our employees personal aspirations with projects that match their capabilities and creating a culture that empowers our managers to become trusted mentors. We support each member of our team to own their personal developmentand we recognize success at every step.
Our employees use the Partners HealthCare values to govern decisions actions and behaviors. These values guide how we get our work done: Patients Affordability Accountability & Service Commitment Decisiveness Innovation & Thoughtful Risk; and how we treat each other: Diversity & Inclusion Integrity & Respect Learning Continuous Improvement & Personal Growth Teamwork & Collaboration.
General Overview
Under the direction of the Senior Manager of Marketing Strategy develop and drive Partners primary research agenda. Support marketing and strategic planning initiatives of Partners Healthcare and its member institutions by deepening the companys understanding of its stakeholders and their needs and test new concepts for the purpose of developing winning business strategies and tactics. Act as a key resource for a wide variety of constituents across Partners HealthCare including corporate business leaders community hospital marketing heads and Neighborhood Health Plan marketers and planners.
Primary Responsibilities
Conceptualize research studies to address insights required for decision making related to consumers clinicians employers health insurance members etc.
Collaborate with internal stakeholders and vendors on elements of the research process.
Consider and synthesize market intelligence in research design insight development strategic recommendations.
Recommend research techniques appropriate to studies and design questionnaires and discussion guides; develop sample plans analytical plans and data collection strategies. Ensure data collection / field work proceeds smoothly.
Perform statistical analyses document outcomes prepare reports and present results with the goal of influencing actionable recommendations for multiple levels of management.
Learn and utilize an online marketing research platform (i.e. Qualtrics) to manage efficiently all phases of research including design analysis and reporting.
Identity and manage useful syndicated research tools industry tracking studies and internal resources to complement ongoing research.
Develop a reference library of key findings that can be accessed and shared throughout the organization via the Enterprise Data Warehouse.
When appropriate direct vendors of quantitative and qualitative market research studies to complement inhouse activities and collaborate on everything from survey design to report development.
Conceptualize research studies to address insights required for decision making related to consumers clinicians employers health insurance members etc.
Collaborate with internal stakeholders and vendors on elements of the research process.
Consider and synthesize market intelligence in research design insight development strategic recommendations.
Recommend research techniques appropriate to studies and design questionnaires and discussion guides; develop sample plans analytical plans and data collection strategies. Ensure data collection / field work proceeds smoothly.
Perform statistical analyses document outcomes prepare reports and present results with the goal of influencing actionable recommendations for multiple levels of management.
Learn and utilize an online marketing research platform (i.e. Qualtrics) to manage efficiently all phases of research including design analysis and reporting.
Identity and manage useful syndicated research tools industry tracking studies and internal resources to complement ongoing research.
Develop a reference library of key findings that can be accessed and shared throughout the organization via the Enterprise Data Warehouse.
When appropriate direct vendors of quantitative and qualitative market research studies to complement inhouse activities and collaborate on everything from survey design to report development.
Craft RFPs as needed and participate in vendor selection process including contracting. Manage vendor relationships.
Engage in other activities to facilitate ongoing primary research including facilitating online and offline focus groups
Engage in other activities to facilitate ongoing primary research including facilitating online and offline focus groups
Required Experience:
Manager
Employment Type
Full-Time
Key Skills
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